Retail Marcom Executive (12 months contract)
Retail Marcom Executive (12 months contract)
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Job Description
Hogarth is the Global Content Production Company. Part of WPP Hogarth partners with one in every two of the worlds top 100 brands including Coca-Cola Ford Rolex Nestl Mondelez and Dyson. With a breadth of experience across an extensive range of sectors Hogarth offers the unrivaled ability to deliver relevant engaging and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation all mean that brands need different solutions. Our global team of over 7500 craft and technology experts brings together creative production and innovation to help clients navigate this exciting and ever-changing world of todays content experience.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. Working at WPP means being part of a global network of more than 100000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries with corporate headquarters in New York London and Singapore. WPP is a world leader in marketing services with deep AI data and technology capabilities global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world including approximately 300 of the Fortune Global people are the key to our success. Were committed to fostering a culture of creativity belonging and continuous learning attracting and developing the brightest talent and providing exciting career opportunities that help our people grow.
*This is a 12 months contract role and you will be assigned to clients office
Responsibilities
- To assist in developing 360 communication to drive acquisition of postpaid mobile services including direct segment and digital marketing.
- To develop through-the-line communication that is data-driven and segment-focused with accountability on the effectiveness and efficiency of the communications
- To ensure consistency in terms of brand image and tone of voice across all comms.
- To be able to understand the current campaign performance statistics to achieve drive to a higher click through and conversion.
- Work closely with creative agencies and through-the-line campaigns that include advertising websites social media promotions sponsorships on ground activation and event management
- To execute new non-traditional marketing channels to achieve objectives of building brand awareness shaping perceptions and driving purchase behaviour and nurturing brand loyalty.
- To work closely with Brand Product Marketing Social Media and Sales teams to ensure that campaigns are in synergy with the wider marcomms plan
- To manage allocated marketing budgets for various campaigns and activities.
Requirements
- Fresh grads with a Diploma or Degree in Marketing and Communication or any other relevant studies with internship experiences in fast-paced marketing environment either in marketing agency or corporate environment and ideally with experience in consumer business
- Basic knowledge in digital performance marketing media
- Good presentation and good interpersonal skills
- Effectively bilingual and written communication skills in English and Chinese to liaise with Chinese-speaking stakeholders
- A team player with strong project management skill with attention to details
#LI-VC1
Hands on
No egos here. Just a shared drive to roll up our sleeves and make great things happen. Every project--big or small gets our full energy because we believe in doing things right. Every single time. Its how we deliver real results without cutting corners.
Honesty
We are real and authentic with each other and in our work. Honest direct communication builds the trust we need to collaborate grow and make meaningful things together. Its not always easy but its always worth it.
Heart & Soul
We bring heart to everything we make. Passion pride and relentless drive push us beyond good enough because we care deeply about our craft and were always chasing better. We love what we do and it shows.
Happy Family
Creating a space where everyone feels valued--even when opinions differ makes this a supportive and inclusive environment for our people. We embrace our differences celebrate our wins together and never lose our sense of humor.
Hungry
Curiosity keeps us hungry. We question experiment and always seek out whats next. We never settle and we never stop learning.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Please contact if you need the job advert or form in another format.
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Employment Type
Contract
