drjobs Group Head Marketing And Corporate Communication

Group Head Marketing And Corporate Communication

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1 Vacancy
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Job Location drjobs

Lagos - Nigeria

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Duties & Responsibilities

  • Develop and implement comprehensive marketing and communication strategies aligned with the companys overall business objectives.
  • Provide strategic counsel to the executive management on market trends competitive landscapeand emerging opportunities.
  • Oversee the development and consistent implementation of brand guidelines to ensure a strong cohesive brand identity.
  • Enhance brand awareness and reputation through innovative campaigns and strategic media placements.
  • Plan execute and analyze multi-channel marketing campaigns to drive customer acquisition retention and engagement.
  • Utilize data-driven insights to optimize marketing efforts and improve ROI.
  • Manage the marketing budget ensuring effective allocation of resources to achieve maximum impact.
  • Develop and manage corporate communication strategies including public relations internal communications and crisis communication.
  • Oversee digital marketing initiatives including social media content marketing SEO/SEM and email marketing.
  • Ensure clear consistent and transparent communication across all levels of the organization.
  • Leverage analytics tools to measure and report on the effectiveness of digital marketing activities.
  • Facilitate effective communication between the company and its stakeholders to foster trust and collaboration.
  • Coordinate corporate social responsibility (CSR) activities to enhance corporate reputation and community impact.
  • Demonstrated ability to utilize market research and data to drive actionable insights to inform marketing strategy and improve the customer experience
  • Minimum of a bachelors degree in marketing communications or related field.
  • Relevant certification within the Marketing & Corporate communications space.
  • Excellent knowledge of brand building and management.
  • Experience with digital and offline media marketing techniques technologies and solutions that significantly impact the business (and revenue drive) positively.
  • At least 15 years extensive work experience in Marketing & Corporate Communications with at least 5 years in a strategic managerial/leadership position ideally in the Financial Services sector.


Knowledges

  • Strategic and innovative thinking; planning and creative problem-solving skills.
  • Strong organizational and management skills including proven ability to manage project/process.
  • Good understanding of our business and industry.
  • An astute communicator.
  • Result-oriented and metrics-driven.

Skill/Competencies

  • Proven leadership and communication skills (an astute communicator) with the ability to build collaborative partnerships.
  • Can deal with ambiguity tight timelines multiple priorities in a fast-paced environment.
  • Strong People skills.

Reporting Relationships: Functionally reports to: Dir Corporate Services



Employment Type

Full-Time

Company Industry

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