Senior Director, US HCP Marketing Indication Lead
Senior Director, US HCP Marketing Indication Lead
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Job Description
Join us as we transform immunology and deliver medicines that help autoimmune patients get their lives back. argenx is preparing for multi-dimensional expansion to reach more patients through a rich pipeline of differentiated assets led by VYVGART our first-in-class neonatal Fc receptor blocker approved for the treatment of gMG and with the potential to treat patients across dozens of severe autoimmune diseases.
We are building a new kind of biotech company one that maintains its roots as a science-based start-up and pushes our commitment to innovate across all corners of our business. We strive to inspire and grow our company our partnerships our science and our people because when we do we deliver more for patients.
The argenx US commercial team is looking for a Senior Director US HCP Marketing Indication Lead that will lead commercialization efforts for our near-term rheumatology indications (including Myositis and Sjogrens Disease). We pride ourselves on walking the walk when it comes to our commitment to patients. We listen to those we aim to serve so we can best integrate their goals and aspirations into our work on their behalf. Achieving our goals requires talent who are passionate out-of-the-box thinkers and those who dare to do more. If this sounds like you consider applying.
The Senior Director US HCP Marketing Indication Lead will be an integral member of the US HCP Experience Community and will play a critical role in building future growth for argenx as we expand our footprint into the rheumatology therapeutic area. This role will be responsible for leading and ensuring appropriate alignment of the marketing and promotional strategies in the US for advanced future pipeline indications in development for rheumatology including Myositis and Sjogrens Disease. This role will work across a number of cross-functional colleagues (including Global Portfolio Marketing Market Access Commercial Planning & Readiness Regulatory Medical Affairs and Patient Marketing) and will work collaboratively to define and implement a marketing strategy to ensure commercial success.
This role will be based in Boston MA and will report to the Vice President US HCP Experience Lead.
Roles and Responsibilities:
Lead development of US VYVGART (efgartigimod) Rheumatology strategy and promotional plan
Serve as HCP Marketing Lead for the Indication Strategy Team and partner with broad group of cross-functional colleagues to assess competitive landscape and market trends and develop brand identity to prepare for product launch. identify commercial business risks or critical issues and recommend innovative customized strategies to mitigate
Lead the development and execution of indication launch plan and deliver on post-launch performance tracking such as Latest Estimate (LE) forecasts and Quarterly Business Insights (QBI)
Oversee development of product positioning and messages development of disease state and branded campaign creation of personal and non-personal as well as branded and disease state tactics
Oversee interactions with opinion leaders leading advisory boards and overseeing speaker bureaus and congress planning
Partner across the efgartigimod portfolio to identify and align the needs that differentiate the molecule
Develops and refines customer segmentation and targeting and partner with customer-facing leaders to execute launch plans
Select and manage agency of record and marketing budgets to support various activities and requirements
Foster a team culture of ownership accountability initiative and engagement throughout all levels of the argenx commercial organization by regularly communicating the argenx vision business objectives desired performance outcomes and future actions to realize those outcomes
Skills and Competencies:
Exceptional leadership and interpersonal skills with the ability to effectively engage influence and develop across cross-functional teams
Broad product-commercialization/marketing acumen including external campaign management demand generation market segmentation digital marketing strategy development and competitor assessment
Demonstrated success working in a US-environment and driving transformation through strategic initiatives
Extraordinary skills in critical thinking including observation analysis being able to succinctly articulate a problem and identify a solutions. Have the ability to conduct investigative analyses for a given issue and lead a team to developing a solution/conclusion in an efficient and effective manner
Relentless prioritizes business and commercial strategies and works with great sense of urgency and purpose to deliver results through customer-centric innovative marketing channels
Highly organized and ability to effectively manage multiple priorities in a fast-paced environment
Proven ability to successfully launch new medicines and follow-on indications
An innovative mindset with the ability to approach situations with a creative and strategic approach ensuring the patient journey and voice is infused throughout
A sense of urgency and a passion for helping patients and their communities
Education Experience and Qualifications:
10 years marketing experience in biotech pharmaceutical or other areas of life sciences with a proven record of high performance and consistent results
Life sciences product in-line marketing and launch/product commercialization experience are required
Must have strong social skills maturity and be capable of presenting ideas and concepts to a diverse range of individuals
Excellence in additional professional competencies including collaborative and cross functional problem solving and communications innovative thinking sense of urgency and a passion for helping patients and their communities are critical
Bachelors degree required
MBA or additional education in life sciences discipline preferred
Previous rheumatology experience preferred particularly with rare or specialty biologics
#LI-Hybrid
At argenx all applicants are welcomed in an inclusive environment. They will receive equal consideration for employment without discrimination on the basis of race color religion sex sexual orientation gender identity national origin protected veteran status disability or any other applicable legally protected characteristics. argenx is proud to be an equal opportunity employer.
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Required Experience:
Exec
Employment Type
Full-Time
