CEEI BDM Base Management
CEEI BDM Base Management
Posted on :
23-08-2025
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1 Vacancy
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Job Description
Define and setup framework to collect base data metrics across all Telecom and Consumer channel business case playbook development partner program sell-insMeasure and report effectiveness of new Base Marketing / Personalised Engagement program data to interpret trends and pattern to provide insights and actions for new sales opportunities and customer experience and improve Personalised Engagement program playbook and drive ongoing updates on use cases in the effectiveness of program implementations focusing on dashboards/ scorecards and provide regular program performance and rollout A/B testing strategies roadmaps and plans with data analysis and insights working together with broader cross functional teams such as Sales and Sales job description is not exhaustive and will be subject to change. It may be amended to meet the changing needs of the business. Apple is an Equal Opportunity Employer that is committed to inclusion and diversity. We also take affirmative action to offer employment and advancement opportunities to all applicants including minorities women protected veterans and individuals with disabilities. Apple will not discriminate or retaliate against applicants who inquire about disclose or discuss their compensation or that of other applicants. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. Please contact us to request accommodation.
- 5 years of experience in Customer Base Management CVM CRM or Personalization either leading the function in-company or as an expert at a leading consultancy.
- Proven experience working with large installed base customers; experience in Telecom or digital channels is highly desirable.
- Exceptional strategic thinking and business acumen with a proven ability to translate insights into impactful business strategies.
- Demonstrated success in CVM/CRM/Personalized Engagement impact measurement including planning and analyzing A/B testing.
- Strong passion for data analytics to generate insights that drive revenue growth.
- Advanced analytical skills with proficiency in business modeling data analysis and familiarity with tools and systems used across Telecom Consumer and digital channels.
- Excellent communication skills with the ability to influence and inspire stakeholders at all levels including CxO Head of Data.
- Proven ability to lead complex cross-functional projects within matrix organizations.
- A strategic action-oriented approach with the capability to thrive in a fast-paced dynamic environment.
- Ideally basic understanding of the regulatory landscape for consumer communication within the EU.
- Bachelors degree in Business Marketing Data Analytics or a related field.
- MBA preferred but not mandatory for candidates with extensive relevant experience.
Employment Type
Full Time
Key Skills
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