Senior Performance Marketing Manager, Paid Social
Senior Performance Marketing Manager, Paid Social
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Job Description
Summary:
We are currently seeking a Senior Performance Marketing Manager Paid Social to join our Performance Marketing Team in Toronto. This is a senior hands-on in platform role - working within Paid Social Ad platforms such as Meta Facebook Reddit and TikTok while collaborating with internal stakeholders to drive strategic growth initiatives.
What your team does:
The Performance Marketing Team thrives on solving complex challenges that fuel sustainable growth. As part of a dynamic group of high achievers we craft and execute strategic campaigns to attract engage and convert prospects through digital advertising channels.
Who you are:
You are seeking a highly experienced and strategic Senior Marketer with experience spearheading and achieving Paid Social strategy and have worked for major B2B or B2C brands where you made your mark by building highly engaging campaigns that surpassed business goals.
Not only are you data-obsessed and highly analytical you are a strong communicator collaborator and leader that drives innovation and incremental growth while working in tandem with key stakeholders
What youll work on:
Paid Social (Meta LinkedIn Reddit TikTok):
Develop and implement a comprehensive annual Paid Social strategy and road map that aligns with both short-term and long-term organizational goals
Work with stakeholders to define a full-funnel strategy - based on our target ICP
Bring to life exciting multi-channel ad campaigns that drive engagement and MQLs
Oversee and optimize ad campaigns using a variety of tactics ensuring maximum return (ROAS) and operational efficiency
Responsible and accountable for managing large budgets (six figures per monthly per channel) including negotiating and partnering with vendors
Data & Measurement:
Analyze all aspects of Clios marketing funnel and identify the largest areas of improvement to implement strategies to capitalize on these opportunities
Brings a hypothesis-driven mindset for prioritizing testing implementing and experimenting with ideas channels and campaigns
Provide insights and actionable recommendations through regular reporting
What you may have:
6 years paid marketing experience using Facebook LinkedIn Reddit & TikTok platforms with 6 figures of month.
2 years experience managing monthly budgets exceeding six figures.
2 years experience using a project management platform such as Asana
Experience launching and driving success with new ad channels such as DOOH
Familiarity with Salesforce
Serious bonus points if you have:
Experience using AI tools to improve workflows and free up time on repetitive tasks
High volume B2B SaaS experience
Working knowledge of Marketing Automation tools such as Marketo
#LI-Hybrid
What you will find here:
Compensation is one of the main components of Clios Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.
Some highlights of our Total Rewards program include:
Competitive equitable salary with top-tier health benefits dental and vision insurance
Hybrid work environment with expectation for local Clions (Vancouver Calgary Toronto and Dublin) to be in office minimum 2 days per week on our Anchor Days.
$2000 annual counseling benefit
RRSP matching and RESP contribution
Clioversary recognition program with special acknowledgement at 3 5 7 and 10 years
In addition this role is eligible for variable pay that is based on company performance with actual payout amounts calculated and paid on a quarterly basis.
*We aim to hire all candidates between the minimum and the midpoint of the full salary range. We reserve the midpoint to the maximum of the salary band for internal employees who demonstrate sustained high performance and impact at Clio. The final offer amount for this role will be dependent on individual experience and skillset of the candidate. Please note there are a separate set of salary bands for other regions based on local currency.
Diversity Inclusion Belonging and Equity (DIBE) & Accessibility
Our team shows up as their authentic selves and are united by our mission. We are dedicated todiversity equity and inclusion. We pride ourselves in building and fostering an environment where our teams feel included valued and enabled to do the best work of their careers wherever they choose to log in from. We believe that different perspectives skills backgrounds and experiences result in higher-performing teams and better innovation. We are committed to equal employment and we encourage candidates from all backgrounds to apply.
Clio provides accessibility accommodations during the recruitment process. Should you require any accommodation please let us know and we will work with you to meet your needs.
Learn more about our culture at We only communicate with candidates through official @ email addresses.
Required Experience:
Manager
Employment Type
Full-Time
