Digital Sales Manager
Digital Sales Manager
Posted on :
06-08-2025
Employer Active
1 Vacancy
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Monthly Salary
Not Disclosed
Salary Not Disclosed
Vacancy
1 Vacancy
Posted on :
06-08-2025
Job Description
ABC Affiliate WTVQ-TV in Lexington KY is seeking a Digital Sales Manager who can take us to the next level. The Digital Sales Manager (DSM) will generate new business grow existing business and work as a team leader to offer digital marketing expertise and sales enablement support. As DSM your #1 responsibility is to meet/exceed the TV Stations Digital budget. Success in this role hinges on an ability to lead with digital guiding prospects to uncover growth opportunities through our digital marketing services resulting in specific measurable business this role your local business acumen digital marketing experience and knowledge of our comprehensive solutions will set you up for success. Our services are fulfilled by a highly skilled company-owned team of specialists and we boast a large loyal audience engaged through our digital platforms and local events primed for monetization.
Our digital marketing services:
Website Services: Design Hosting Domain Security Updates & Maintenance
Content Services: SEO Social Media Management Email/Text Video Production Graphic Design etc.
Advertising Services: SEM/PPC Targeted Display OTT/CTV YouTube Social Media Advertising
Software Services: Contesting Business Listings Management Reputation Management Conversion SAAS
Our own digital audience that can be monetized through sponsorship and advertising:
News Website: Display Ads Video Pre/Post Roll Deals Content Sponsorships Native Advertising
News Mobile App: Display Ads Video Pre/Post Roll Content Sponsorships Native Advertising
OTT/CTV App on Roku/Amazon/Apple: Streaming TV ads Native Advertising
Daily Email Newsletter: Display Ads Content Sponsorships Native Advertising
Non-Traditional: Event Marketing Outside Media Partnerships etc.
If youre a results-oriented professional with a passion for digital marketing and an eye for business growth this role offers an opportunity to make a significant impact on your clients success and your career. This position is not remote; it requires in-office presence at the TV station as well as in-person meetings with business owners throughout the TV DMA.
Responsibilities
Develop a written 12-month plan to meet/exceed the digital revenue budget utilizing the resources available
Conduct routine training sessions on all aspects of sales marketing and digital products/services
Identify opportunities for sales team using various research tools (OSI Reference USA Digital Audits etc)
Work with your DOS Sales Assistant or AEs to develop sales collateral and/or custom presentations
Conduct 4-legged calls with AEs to present (ask for business) - after they have conducted a proper CNA
Conduct individual sales efforts to generate digital business on your own - using 2/10/40 activity tracker
Verify accuracy of the Work-In-Progress (WIP) report weekly. Assist DOS in troubleshooting as necessary
Assist in gathering all required account access and content/brand assets that may be holding up revenue
Provide point-of-contact support for digital revenue issue escalations (client AEs or fulfillment team)
Provide proof-of-performance and detailed insights monthly to all clients with the goal of retention and upsell
Provide point-of-contact support for internal departments for all things related to Digital revenue.
And any other duties as assigned by General Sales Manager and/or General Manager.
Send resume to Human Resources 6940 Man O War Blvd. Lexington KY 40509 or email emailprotected. EOE M/F/D/V pre-employment background check. WTVQ is a drug free environment and we reserve the right to administer random drug testing as deemed necessary.
Our digital marketing services:
Website Services: Design Hosting Domain Security Updates & Maintenance
Content Services: SEO Social Media Management Email/Text Video Production Graphic Design etc.
Advertising Services: SEM/PPC Targeted Display OTT/CTV YouTube Social Media Advertising
Software Services: Contesting Business Listings Management Reputation Management Conversion SAAS
Our own digital audience that can be monetized through sponsorship and advertising:
News Website: Display Ads Video Pre/Post Roll Deals Content Sponsorships Native Advertising
News Mobile App: Display Ads Video Pre/Post Roll Content Sponsorships Native Advertising
OTT/CTV App on Roku/Amazon/Apple: Streaming TV ads Native Advertising
Daily Email Newsletter: Display Ads Content Sponsorships Native Advertising
Non-Traditional: Event Marketing Outside Media Partnerships etc.
If youre a results-oriented professional with a passion for digital marketing and an eye for business growth this role offers an opportunity to make a significant impact on your clients success and your career. This position is not remote; it requires in-office presence at the TV station as well as in-person meetings with business owners throughout the TV DMA.
Responsibilities
Develop a written 12-month plan to meet/exceed the digital revenue budget utilizing the resources available
Conduct routine training sessions on all aspects of sales marketing and digital products/services
Identify opportunities for sales team using various research tools (OSI Reference USA Digital Audits etc)
Work with your DOS Sales Assistant or AEs to develop sales collateral and/or custom presentations
Conduct 4-legged calls with AEs to present (ask for business) - after they have conducted a proper CNA
Conduct individual sales efforts to generate digital business on your own - using 2/10/40 activity tracker
Verify accuracy of the Work-In-Progress (WIP) report weekly. Assist DOS in troubleshooting as necessary
Assist in gathering all required account access and content/brand assets that may be holding up revenue
Provide point-of-contact support for digital revenue issue escalations (client AEs or fulfillment team)
Provide proof-of-performance and detailed insights monthly to all clients with the goal of retention and upsell
Provide point-of-contact support for internal departments for all things related to Digital revenue.
And any other duties as assigned by General Sales Manager and/or General Manager.
Send resume to Human Resources 6940 Man O War Blvd. Lexington KY 40509 or email emailprotected. EOE M/F/D/V pre-employment background check. WTVQ is a drug free environment and we reserve the right to administer random drug testing as deemed necessary.
Required Experience:
Manager
Employment Type
Full-Time
Key Skills
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