Associate Product Marketing Manager â Spatial Analytics
Associate Product Marketing Manager â Spatial Analytics
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Overview
As a Product Marketing Manager at Esri youll have the chance to expand the worlds most powerful spatial analytics software into new and existing markets. Collaborate with product industry and sales managers to create and execute impactful marketing strategies that drive sales and raise awareness of Esris cutting-edge spatial analysis products. This in an opportunity to showcase your marketing expertise while working for a company committed to science sustainability community education research and positive change.
Responsibilities
- Develop go-to-market strategies for Esri spatial analysis products
- Spearhead the communication strategy for changes in product functionality lifecycle and pricing both internally and externally including at events and/or tradeshows
- Understand user and buyer needs to create personas positioning and messaging
- Lead coordinate and execute product launches product releases internal communications and multi-channel enablement
- Work with corporate and industry marketing teams to execute on campaigns
- Partner with cross-functional teams to drive awareness and adoption of Esri technology especially to GIS and data analytics audiences globally
- Create engaging content including web pages videos case studies press releases advertisements and product resources
- Provide insight into competitive capabilities
- Develop and monitor key performance indicators to measure product performance in market
- Work with product management product engineering and global business development throughout the product life cycle
Requirements
- 1 years of experience in product industry or corporate marketing; communications; business development; consulting; or similar field
- Proven verbal and written communications skills; ability to understand and convey technical information in a non-technical manner
- Strong interpersonal skills; ability to thrive in a cross-functional team environment
- Experience with marketing technology and common marketing concepts
- Strong project management and problem-solving skills with previous experience leading programs or highly visible projects
- Ability to exercise good judgment within defined procedures and practices to determine appropriate action
- Self-starter detail-oriented and task-oriented
- Able to successfully manage multiple priorities with guidance from leadership
- Ability to travel 10-20% of the time for strategic meetings events and/or tradeshows
- Bachelors in business marketing or related field
- Visa sponsorship is not available for this posting; applicants must be authorized to work for any employer in the U.S
Recommended Qualifications
- Masters in business marketing or related field
- Experience or strong interest in learning about spatial analysis data science data analytics Jupyter Notebooks Python and GIS
- Prior experience marketing software
#LI-RC2
#LI-Hybrid
Required Experience:
Manager
Employment Type
Full Time
