DescriptionData Analysis & Reporting:
- Conduct in-depth analysis of sales data market trends customer purchasing patterns and competitor activities within the aftermarket parts sector across IMG markets. (focus on assigned markets)
- Develop and maintain comprehensive dashboards reports and analytical tools to track key performance indicators (KPIs) related to parts wholesale sales profitability and market share.
- Identify variances anomalies and opportunities within sales data translating complex findings into clear concise and actionable recommendations for the Parts Wholesale Manager and regional teams.
- Utilize advanced analytical techniques to forecast sales trends model potential business scenarios and evaluate the effectiveness of sales programs and incentives.
Aftermarket Business & Commodity Product Expertise:
- Specialize in understanding the dynamics of commodity aftermarket products (e.g. batteries brakes filters engine oils) including pricing strategies competitive landscape supply chain considerations and customer demand drivers.
- Provide expert insights into market sizing segmentation and growth potential for various parts categories within the IMG region.
- Monitor industry trends technological advancements and regulatory changes impacting the aftermarket parts business.
Multi-Make Product Strategy Support:
- Actively support the Parts Wholesale Manager in the conceptualization development and execution of multi-make product strategies from initial market assessment to launch and ongoing performance monitoring.
- Analyze potential multi-make product opportunities evaluating market demand competitive positioning and financial viability.
- Collaborate with product development supply chain and market teams to ensure seamless integration and successful rollout of multi-make parts programs.
- Track the performance of multi-make parts sales identifying areas for improvement and recommending strategic adjustments.
Strategic Insights & Recommendations:
- Proactively identify emerging market opportunities and potential challenges providing strategic recommendations to optimize parts sales and market penetration.
- Support the development of regional sales targets and strategic plans by providing data-backed insights and analytical support
- Assist in evaluating the effectiveness of various route-to-market strategies and proposing enhancements based on data analysis.
Program & Incentive Evaluation:
- Measure the impact and return on investment (ROI) of sales programs marketing campaigns and incentive structures designed to drive parts wholesale sales.
- Provide analytical support for the design and refinement of incentive programs for dealers distributors and other channel partners.
Cross-Functional Collaboration:
- Work closely with cross-functional teams including product development logistics markets markets feet on the street and finance to ensure alignment and support for aftermarket parts initiatives.
- Present findings and recommendations to various stakeholders adapting communication style to different audiences.
Responsibilities(Please refer to JD above)
#LI-PC
QualificationsEducation:
- Bachelors degree in Business Analytics Statistics Economics Marketing Supply Chain Management or a related quantitative field.
- A Masters degree or relevant certifications in data science/analytics are highly preferred.
Experience:
- Minimum of 5 years of experience in an analytical role preferably within the automotive aftermarket industry with complex data sets.
- Proven experience in data modeling statistical analysis and developing actionable business insights.
- Demonstrated understanding of the automotive aftermarket business with specific knowledge of commodity parts (e.g. batteries brakes filters lubricants).
- Experience supporting multi-make product strategies or similar portfolio expansion initiatives is a significant advantage.
Skills:
- Proficiency in data analysis tools and languages such as Microsoft Excel (advanced functions VBA) SQL Python or R.
- Strong experience with business intelligence (BI) and data visualization tools (e.g. Tableau Power BI Qlik Sense).
- Exceptional analytical problem-solving and critical thinking skills with the ability to translate raw data into strategic recommendations.
- Excellent communication and presentation skills with the ability to articulate complex analytical findings to non-technical stakeholders.
- Strong understanding of sales processes distribution channels and market dynamics within a wholesale environment.
- Ability to work independently and manage multiple projects simultaneously in a fast-paced regional environment.
- Detail-oriented with a high degree of accuracy.
- Self-motivated with very good attitude
- Fluency in English is required; additional language proficiency relevant to IMG markets is a plus.
Required Experience:
Senior IC