Technical Lead
Technical Lead
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Salary Not Disclosed
1 Vacancy
Job Description
Hogarth is the Global Content Production Company. Part of WPP Hogarth partners with one in every two of the worlds top 100 brands including Coca-Cola Ford Rolex Nestl Mondelez and Dyson. With a breadth of experience across an extensive range of sectors Hogarth offers the unrivaled ability to deliver relevant engaging and measurable content across all channels and media - both established and emerging. The number of channels at our fingertips; the need for speed; and the drive for mass personalisation all mean that brands need different solutions. Our global team of over 7500 craft and technology experts brings together creative production and innovation to help clients navigate this exciting and ever-changing world of todays content experience.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. Working at WPP means being part of a global network of more than 100000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries with corporate headquarters in New York London and Singapore. WPP is a world leader in marketing services with deep AI data and technology capabilities global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world including approximately 300 of the Fortune Global people are the key to our success. Were committed to fostering a culture of creativity belonging and continuous learning attracting and developing the brightest talent and providing exciting career opportunities that help our people grow.
A Hybrid working model
We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week.
What does a Technical Lead do at Hogarth
TheTechnical Lead works closely with our ACP and Campaign teams who can consult on implement and manage large-scale DCO/Addressable campaigns across all channels including display social online video and cTV.
With a sharp focus on data-driven and technology-enabled content we need an individual with solid experience in delivering highly complex campaigns across a full range of Addressable strategies and with an in-depth understanding of the full Digital Advertising ecosystem.
Responsibilities:
The role will be versatile diverse and embrace all areas of Addressable advertising consisting of:
- Working closely with the Addressable Content Practice PM AM and Media Agency teams to deliver multi-channel campaigns across a full range of Addressable strategies.
- Consultation on strategy technology and platforms to achieve desired client and campaign goals.
- Coordinating with all relevant parties including the ACP team Media Agencies and Hogarths onshore and offshore PM teams.
- Lead and develop the APAC Addressable and Campaign development team.
- Oversight and mentorship of campaign developers across global hubs ensuring best practices and platform use.
- Define tech best practices and platforms for Addressable campaigns.
- Assessment and POC implementation of third-party advertising platforms across display social and video.
- Promote and champion best practices including the use of Hogarths Intelligent Content Platform Production Studio and WPP Open.
- Onboarding and implementation of new platforms and technologies are required to deliver across all channels of Addressable and Campaign.
- Specifications
- New client
- Collaborate with PM to establish ways of working for dev team on the tech side -
- Technology & Platform
- Staging
- Assigns Resource
- Consultation on any development issues or concerns
- RFPs on Automation
- AQR ticket for Tech Lead
- Design
- Based on the AQR ticket provide the needed design direction for the RFP design for Automation
- Development
- Create a template functionality document
- Assigns dev resource
- Does tech review
- Provides variations for QA check (if needed)
- Supplies screen recording (if needed)
- Video
- Based on the AQR ticket provide the needed design direction for the RFP video demo for Automation
- Checks before release and provides feedback if needed
- Design
- AQR ticket for Tech Lead
- Pilot Campaigns
- Consultation on strategy technology and platforms to achieve desired client and campaign goals.
- Development Team Process
- Define tech best practices and platforms
- Oversight and mentorship of campaign developers
- Collaborate with PM to establish ways of working for dev team on the tech side -
- New client
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Hands on
No egos here. Just a shared drive to roll up our sleeves and make great things happen. Every project--big or small gets our full energy because we believe in doing things right. Every single time. Its how we deliver real results without cutting corners.
Honesty
We are real and authentic with each other and in our work. Honest direct communication builds the trust we need to collaborate grow and make meaningful things together. Its not always easy but its always worth it.
Heart & Soul
We bring heart to everything we make. Passion pride and relentless drive push us beyond good enough because we care deeply about our craft and were always chasing better. We love what we do and it shows.
Happy Family
Creating a space where everyone feels valued--even when opinions differ makes this a supportive and inclusive environment for our people. We embrace our differences celebrate our wins together and never lose our sense of humor.
Hungry
Curiosity keeps us hungry. We question experiment and always seek out whats next. We never settle and we never stop learning.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Please contact if you need the job advert or form in another format.
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Employment Type
Full Time
