Freelance Canva Designer
Freelance Canva Designer
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
JOB PURPOSE :
Translate the Chronos brand guide into a modular Canva template element library (colors type styles shapes iconography photo masks CTA bars) covering our core publishing surfaces. Deliver editable documented multi-ratio templates that protect brand consistency while remaining fast and flexible for everyday use.
Phase 1 Deliverables (Master Layout Build)
We want a focused build: 15 designer-built Master Canva Layouts that our internal team can duplicate into additional pages sizes and campaign variants.
Definitions
- Master Layout Designer-built fully styled Canva page with locked brand layer editable content zones.
- Working Variant Any size color or copy duplicate derived from a Master.
Master Layout Families & Counts (finalized at kickoff)
1. Blog Hero / Feature (2 masters background/element set)
Base 16:9 wide hero w/ safe crop guides for blog OG/social and 1:1. Includes Title text block styles (short / long) Category tag chips and 5 branded background options (solid gradient pattern/hex photo-tint data grid). Designed so marketers can swap backgrounds per post.
2. LinkedIn Single Tiles (3 masters: Stat Quote/Testimonial Promo)
Built at 1:1; well duplicate to 4:5 internally. Supports fast copy updates optional photo/ avatar drop zone.
3. LinkedIn Carousel Starter (2 masters: Cover Content Slide)
Consistent headline pagination cues. Team duplicates slides as needed.
4. Email Header & Promo Banner (2 masters)
Newsletter masthead Promo strip. Desktop grid w/ mobile-safe zones; darkmode friendly overlays.
5. Event / Webinar Promo (2 masters: Speaker Highlight Date/Countdown)
Speaker photo masks (hex/circle) copy areas. Ratio usage guide (16:9 1:1 4:5 9:16) so we can self-export.
6. Metrics / Case / Testimonial Cards (2 masters)
Big Stat Multi-Stat/Quote hybrid. Used for case study snippets campaign results testimonials.
7. Story / Vertical Background (1 master)
Branded 9:16 background frame w/ headline & CTA zones; adaptable for Reels Shorts Stories.
Reusable Element Pack
A single assets folder delivered as grouped Canva components downloadable SVG/PNG:
- Chronos logo lockups (icon horiz stacked).
- Hex pattern overlays (light/dark).
- 5 Branded Backgrounds (aligned w/ blog hero variations; re-usable across channels).
- Mini Avatar Starter Set (5 poses) in a DTC/Retention theme (e.g. holding cart inbox/email package/fulfillment retention loop/arrow shield/lock for customer retention). Simple flat recolorable.
- Speaker Headshot Masks (hex circle triple-head group) for webinar & social swaps.
- Lifecycle channel icons (email SMS ecommerce/cart subscription loop growth arrow).
- CTA bars & buttons (primary secondary).
- Data chips / KPI tags (% $ lift arrows) sized for tiles & email headers.
- Basic chart/infographic shapes (bar column line trend band pie wedge comparison arrows) so marketers can build quick data visuals without redrawing.
KEY ACCOUNTABILITIES
- Convert brand guide into Canva Brand Kit (colors fonts styles).
- Design & build prioritized template families with locked brand layers editable content zones.
- Create a lightweight illustration/icon set aligned to Chronos hex/geo motif.
- Provide ratio variants & platform-safe padding.
- Document usage (short guide or Loom walkthrough) so non-designers succeed.
- QA templates and revise from user feedback.
- Package final component library (vectors/icons/patterns) for future updates.
KPIs (What Success Looks Like)
- Internal Quality Score: Quick post-use ratings from marketing team on ease brand fit.
- Brand Consistency Pass Rate: Assets created from templates pass brand review with minimal edits.
- Turnaround Time Reduction: Avg time from content brief to publish drops vs. baseline.
- Multi-Channel Coverage: Templates successfully used across at least 5 internal surfaces (blog LinkedIn email event stat card) within 60 days.
KEY QUALIFICATIONS
Must Have
- Portfolio showing template systems (Canva or Figma-to-Canva) not just one-off graphics.
- Strong layout type hierarchy across social email and presentation formats.
- Experience building flexible color/theme variants inside Canva.
- Vector/illustration ability sufficient to create simple icon & shape libraries.
- Clear written async communication.
Nice to Have
- Experience designing assets for lifecycle / retention / email marketing teams.
GET IN TOUCH :
We encourage you to stay connected with us and follow our social media pages for the latest updates and future job opportunities at Chronos Agency :
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If you receive any suspicious messages do not engage and report them immediately. Stay vigilant and apply only through our official channels!
Required Experience:
Manager
Employment Type
Temp
