Senior Social Media Manager
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
The AppsFlyer Global Communications team is looking for a seasoned innovative Social Media Manager to join us in defining the future of our brand presence across all social platforms. This role is built for someone who lives and breathes social media has their finger on the pulse of cultural movements and sees social media as the ultimate playground for brand storytelling and community building.
Youll own AppsFlyers end-to-end social media strategy and execution including our culture channel creating trend-setting content that resonates with diverse audiences while driving measurable business impact. Working closely with marketing and cross-functional teams youll ensure our social presence is cutting-edge culturally relevant and strategically aligned with our broader business objectives.
This is the perfect role for a BEAST who gets it and has done it someone who is already seeing the trends before they happen is living in the future of AI and social knows how social should look like in 2025 and beyond and hasnt burned out but still has the passion to experiment and turn emerging opportunities into community and business growth.
What youll do:
- Define the future of social media by developing and executing comprehensive strategy across LinkedIn Instagram TikTok and emerging platforms while pioneering how social should look like in 2025 and beyond through AI-first content creation and community building.
- Live on social and identify cultural trends before they hit mainstream leveraging your deep understanding of digital culture to create rapid-turnaround trend-setting content that positions AppsFlyer as a cultural leader.
- Own AppsFlyers culture channel (LifeatAF) and all brand social presence creating authentic engaging content that showcases our company culture globally and locally while building community and driving talent attraction.
- Create high-quality cutting-edge content strategically tailored to each platform including copy images videos stories and reels using advanced AI tools and emerging formats. Own the content calendar and collaborate to amplify reach.
- Own review and reputation channels by managing AppsFlyers presence on third-party platforms responding to reviews in our unique brand voice and partnering with CS Growth and Product Marketing to drive strategic engagement.
- Monitor and engage with audiences in real time across all channels fostering community trust and loyalty while moderating conversations responding to comments and DMs and collaborating with performance marketing teams on paid social campaigns.
- Track and optimize performance by analyzing key metrics weekly and monthly A/B testing innovative content formats and AI-powered approaches using data insights to refine strategy and provide actionable recommendations for next-level social marketing ROI.
What you have:
- 5 years of social media experience with proven success leading strategy and execution at tech-focused companies demonstrating mastery of both brand and culture social channels
- Cultural trend radar with a proven track record of identifying and capitalizing on trends before they hit mainstream showing deep understanding of digital culture and social movements
- Exceptional content creation mastery including expert-level copywriting visual storytelling video production and multi-format content creation across all major platforms
- Platform expertise across LinkedIn Instagram TikTok and emerging social platforms with deep knowledge of platform-specific best practices and cultural nuances
- Advanced technical proficiency in social media management tools design and video editing software analytics platforms and the latest AI-powered content creation tools
- Data-driven strategic mindset with experience analyzing complex social metrics identifying growth opportunities and translating insights into high-impact campaigns
- Excellent organizational and communication skills with proven ability to manage multiple stakeholders tight deadlines and rapid-response content creation
- Native-level English fluency with exceptional writing and editing abilities across different brand voices and cultural contexts
Bonus points:
- Background in B2B tech with understanding of developer and marketing audiences
- AI-native approach with advanced proficiency in cutting-edge AI tools and a vision for how social media should evolve in 2025 and beyond constantly experimenting with new technologies and formats
- Experience in crisis management or real-time social response during high-stakes moments
- Track record of viral content creation or breakthrough social campaigns
- Fluency in Hebrew
- Introduced by an AppsFlyer team member
As a global company operating from 25 offices across 19 countries we reflect the human mosaic of the diverse and multicultural world in which we live. We ensure equal opportunities for all of our employees and promote the recruitment of diverse talents to our global teams without consideration of race gender culture or sexual orientation. We value and encourage curiosity diversity and innovation from all our employees customers and partners.
Required Experience:
Manager
Employment Type
Full Time
