Associate Director of Digital Engagement
Associate Director of Digital Engagement
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$ 92367 - 99754
1 Vacancy
Job Description
IMPORTANT APPLICATION INSTRUCTIONS:
- Upload Resume or Curriculum Vitae for automatic population of information to the application.
- The contact information work experience and education listed on your Resume/CV will be parsed and input into your Montclair application.
- Review information and double-check all fields containing information that the system parsed the software is intelligent but you need to verify that the data is accurate.
- In the My Experience section you will find a Resume/CV upload option where you can submit your cover letter and all other supporting documents.
Note: If you have an expansive CV we recommend that you apply manually and only include the positions you have held in the last ten (10) years. You will then be able to attach your Resume/CV as well as all other supporting documentation in the My Experience section of your application.
Job Description
SUMMARY
Reporting to the Assistant Vice President for Annual Giving and Alumni Engagement the Associate Director of Digital Engagement is responsible for building and strengthening the alumni network by planning and implementing engagement opportunities which foster lifelong mutually enriching connections support University priorities and initiatives create an inclusive community among alumni current and prospective students and the University and cultivate a culture of Associate Director works closely with Annual Giving to increase individual giving and pipeline development through the identification engagement cultivation and solicitation of annual gifts as well as through the development and support of targeted constituent giving programs. This role also sets strategies and manages the implementation of broad-based digital engagement/solicitation initiatives for the Office of Annual Giving and Alumni Engagement ensuring that all digital channels support and integrate the overall strategic objectives and operational goals of these critical functional areas. The position is responsible for the execution of the strategy for digital programming communications and engagement/giving technology platforms.
PRINCIPAL DUTIES AND RESPONSIBILITIES
Develop and facilitate high impact alumni engagement opportunities through digital initiatives including video lectures/TED-type talks (live and recorded) benefits/services and the online alumni platform; incorporate the use of technology into events and activities to enhance the engagement program.
Create and deliver engaging content for alumni communications e-solicitation appeals and online giving opportunities; maintain existing web content on alumni/annual giving sites and online communities.
Design and implement a comprehensive social media strategy for engagement/giving including identifying and managing a core group of social media ambassadors / volunteers focused on the goal of encouraging peer-to-peer engagement and solicitation.
Responsible for the overall usability analytics marketing and promotion of the online community enhancing functionality and building identity as the portal for all alumni access.
Support the planning and implementation of the alumni engagement program including events and activities benefits and services communications volunteer opportunities and campus/community partnerships.
Lead alumni and student volunteer committees/groups; manage time activity and expectations to achieve goals in support of institutional priorities.
Market and support fundraising initiatives through crowdfunding/mini campaigns social media giving days (Giving Tuesday Day of Giving); incorporate philanthropic messaging into existing constituent-based events and communications.
Manage a portfolio of annual giving prospects with the responsibility for the cultivation solicitation and stewardship of prospects/donors annually. Work to generate major gift leads through new and existing annual giving donors.
Develop and conduct market research (surveys roundtable discussions interviews) as needed.
Set goals and objectives for assigned segments and develop strategies and action plans to achieve outcomes; continuously review and evaluate programs; develop and implement improved methods as required.
Establish and maintain communication and cooperative working relationships with fellow administrators faculty staff students and student organizations government and private agencies and/or the community in order to accomplish the objectives of the engagement and giving program.
Oversee online services provided to alumni (e.g. online directory email for life event calendar etc.) and manage relationships with vendors and in-house IT partners to deliver these services.
Develop recommend monitor and revise budgets for assigned program segments.
Compile summarize and analyze statistical and other data and reports containing findings conclusions and recommendations.
Serve on standing and ad hoc committees as required.
Provide outstanding customer service to all constituents including alumni faculty staff students parents and the community; field phone calls e-mails and walk-in visits.
Maintain integrity and appropriate confidentiality in alumni/donor engagement program operations.
Perform other duties as assigned.
Management retains the right to add or change job duties at any time.
QUALIFICATIONS
REQUIRED:
Bachelors degree from an accredited college or university.
Minimum 3 years of professional experience in an institution of higher education or other field that is directly related to the functions of the position to be filled.
Ability to think strategically and creatively in developing program goals policies and procedures for assigned segments of the engagement program.
Basic knowledge of program planning.
Strong project management and organizational skills; ability to set priorities and meet deadlines while balancing multiple projects and performing assignments accurately.
Basic knowledge of the principles of budget planning development and administration.
Ability to work evening and weekend events as required.
Must have a valid drivers license and vehicle/access to transportation.
PREFERRED:
Masters degree from an accredited university.
Experience in alumni engagement and/or annual giving in higher education.
Knowledge of digital platforms and the ability to maximize technology to achieve goals.
Excellent written and verbal communication skills.
Knowledge of an alumni engagement program purpose goals and objectives.
Broad knowledge of the principles of fundraising and the ability to participate in all aspects of the gift cycle.
Experience managing and evaluating staff performance and objectives.
Familiarity with and use of Raisers Edge and other engagement / giving platforms.
High comfort level with learning/use of technology platforms.
PROCEDURE FOR CANDIDACY
Applicants should include a resume and cover letter describing how their background skills and education match the needs of the University. When applying please take a moment to carefully read and follow the steps in the application instructions.
Salary Range
$92367.13-$99754.02 AnnuallyThe position may also be eligible for comprehensive benefits including health insurance retirement plans and tuition assistance. For further details please visit:
Montclair State University considers factors such as but not limited to scope and responsibilities of the position candidates relevant work experience education skills and internal equity when extending an offer.
Salary offers for internal employees who are part of a collective bargaining unit (CBU) and are applying to a position that is withina CBU will be determined in accordance with contractual provisions.
Department
Annual Giving and Alumni EngagementPosition Type
Professional - Non-FacultyContact Information:
For questions or concerns please contact Human Resources Workday Recruiting Support at (Option 2) or email talent@.
Inclusion Statement
Montclair State University values access and educational excellence. We are committed to an environment of diverse perspectives which ensures that graduates will be civically engaged committed to democracy and prepared to thrive as global citizens. We foster a community that promotes varied experiences and voices. We seek applicants who will contribute diverse ideas and perspectives and who value an environment that promotes educational growth and advancement for all.
EEO/AA Statement
Montclair State University is an Equal Opportunity/Affirmative Action institution with a strong commitment to diversity.
Additional information can be found on the website at
IX and 34 C.F.R. 106 Policy
Montclair State is required by Title IX and 34 C.F.R. 106 not to discriminate on the basis of sex or gender and does not discriminate on the basis of sex or gender in the operation of education programs and activities. The requirement to not discriminate on the basis of sex or gender in the operation of education programs and activities extends to admission and employment. For further details please visit: Experience:
Director
Employment Type
Full-Time
Key Skills
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