Creative Director
Creative Director
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Job Description
POS-5519
Who You Are
- A senior-level creative with 12 years of experience in digital-first and visually sophisticated environments
- Experienced across brand digital and marketing design with a background in industries that value storytelling and aesthetics
- Exceptionally strong in both visual taste and execution you can concept and design not just direct
About The Role
Were looking for a Principal Creative Lead who blends high-caliber design thinking with hands-on design. This is a strategic and executional role for a creative leader who not only sees the big picture but can bring it to life in detailed thoughtful visually arresting ways.
This person will help push the creative bar at HubSpot introducing sharper visual storytelling and more nuanced aesthetic thinking. From concept through execution youll take a central role in shaping how the brand is expressed across digital experiences campaigns and storytelling. Youll work closely with marketing product and UX teams acting as the connective tissue between concept design creative system and execution.
This role requires someone who has a strong point of view but also collaborates with empathy someone who can identify what looks good why it works and how it fits within a broader brand system. Youre confident directing work but also have the skills and mindset to do the design work.
Key Responsibilities
- Set and drive the creative direction for key brand and marketing initiatives from earlyideation to final delivery
- Create moodboards references sketches and high-fidelity explorations to defineand express a visual strategy and present to various stakeholders.
- Collaborate closely with UX and UI designers to bring visual narratives to life indigital environments
- Ensure creative consistency across all touchpoints including motion imagery (photographyand illustration) layout typography and color
- Maintain a strong connection to the visual identity system ensuring brand integrity while knowing when and how to push it
- Lead creative reviews stakeholder check-ins and cross-functional alignment arounddesign vision and intent
- Develop and establish a clear creative process in partnership with PMs that brings the right people in at the right time ensuring feedback is clear actionable and on time
- Evaluate and respond to feedback with clarity balancing creative standards with cross-functional needs and realities
- Able to distinguish great work from good with a clear point of view on what raises the bar
- Detail-oriented and system-minded you understand how a single design decision impacts the entire experience
- Strong in stakeholder communication and creative leadership able to guide alignment across multiple teams
- Comfortable pivoting based on new information or constraints but able to discuss when feedback risks breaking system cohesion or design integrity
- Mentor junior designers and provide direction to maintain consistent quality and brand standards
- Partner with external vendors and agencies to ensure brand consistency across all materials
- Stay current with design trends and tools translating these into our communications and design
Required Qualifications
- 12 years of professional visual design experience and creative direction in a digital environment.
- Expert proficiency in Adobe Creative Suite (Photoshop Illustrator) with motion design skills and basic video editing capabilities is a plus.
- Strategic thinker who balances creative vision with business objectives
- Proficient in using Google Suite (especially Google Slides for presentations)
- Strong understanding of design principles and best practices across digital UI/UX
- Exceptional typography skills with meticulous attention to detail
- Experience with digital design tools such as Figma
- Proven track record in creating successful visual design systems
- Outstanding portfolio demonstrating versatility in style and medium
- Strong project management skills with the ability to handle multiple projects
- Self-motivated with strong initiative and the ability to work independently
- Maintains calm under pressure while effectively managing multiple projects and tight deadlines
Desired Qualities
- Experience with presentation tools (PowerPoint Keynote)
- Agency editorial or lifestyle industry experience preferred
What Success Looks Like
- Conceptual clarity and creative polish across all major brand initiatives
- A streamlined creative process that integrates input without compromising quality
- Elevated design presence in digital and marketing experiences
- Strong collaboration across Brand UX Marketing and Product Design
- Proactive testing and integration of new tools (including AI) that move the creative team forward
Pay & Benefits
The cash compensation below includes base salary on-target commission for employees in eligible roles and annual bonus targets under HubSpots bonus plan for eligible addition to cash compensation some roles are eligible to participate in HubSpots equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are tailored to your skills experience qualifications and other job-related reasons.
This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpots compensation philosophy.
Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.
At HubSpot fair compensation practices arent just about checking off the box for legal compliance. Its about living out our value of transparency with our employees candidates and community.
We know the confidence gapand impostor syndrome can get in the way of meeting spectacular candidates so please dont hesitate to apply wed love to hear from you.
If you need accommodations or assistance due to a disability please reach out to us using this form.
At HubSpot we value both flexibility and connection. Whether youre a Remote employee or work from the Office we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team youll also attend other in-person events such as your Product Group Summit and other gatherings to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) - link to HubSpots Career Diversitypagehere.
India Applicants: link to HubSpot Indias equal opportunity policy here.
About HubSpot
HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software integrations and resources customers need to connect marketing sales and service. HubSpots connected platform enables businesses to grow faster by focusing on what matters most: customers.
At HubSpot bold is our baseline. Our employees around the globe move fast stay customer-obsessed and win together. Our culture is grounded in four commitments: Solve for the Customer Be Bold Learn Fast Align Adapt & Go! and Deliver with HEART. These commitments shape how we work lead and grow.
Recognized globally for our award-winning culture by Comparably Glassdoor Fortune and more HubSpot is headquartered in Cambridge MA with employees and offices around the world.
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Required Experience:
Director
Employment Type
Full Time
