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The CRM Specialist Tech & Data plays a pivotal role in enabling Montu Groups data-powered CRM strategy across all of our brands. This role will support the design build and optimisation of CRM journeys and communications through hands-on execution within Braze and across the broader CRM tech stack.
As a Braze superuser youll work closely with the Lifecycle Performance and Operations teams to implement personalised multi-channel communications. Youll ensure journeys are technically sound data is flowing correctly and CRM systems are scalable stable and compliant. This is a role for someone who thrives in both the detail and the system-level thinking turning briefs into structured automated and high-impact patient experiences.
What Youll Do
Build & Deploy Journeys Create QA and launch targeted campaigns in Braze (email SMS content cards in-app messaging) with precision and attention to detail.
Personalisation at Scale Use Liquid dynamic content and modular templates to deliver tailored patient and practitioner experiences.
Data-Driven Execution Configure attributes events and tags to power segmentation triggers and personalisation.
Platform Performance Monitor and troubleshoot Braze journeys ensuring data flows and audience logic run smoothly.
Multi-Channel Optimisation Integrate campaigns across web app and landing pages to enhance lifecycle communications.
Compliance-First CRM Maintain robust consent handling preference centres and compliance with Privacy Act SPAM Act and healthcare regulations.
Enable & Educate Train team members on Braze features debugging and best-practice workflows.
Qualifications :
Experience in CRM operations marketing automation or MarTech roles.
Expert hands-on Braze experience audience segmentation custom events Liquid scripting journey logic and multichannel enablement.
Strong HTML/CSS JSON and SQL skills for CRM personalisation and data handling.
Understanding of data flows CDPs (Segment Hightouch) and API integrations.
Experience troubleshooting campaign misfires automation bugs and syncing issues.
Proven ability to document structure and maintain scalable CRM processes.
Knowledge of privacy consent and compliance best practices in regulated industries (healthcare experience highly regarded).
Additional Information :
Youll be joining a high-performing fast-paced team where your work drives meaningful impact in a leading tech company at the intersection of healthcare. We take pride in our driven and results-focused culture where ambitious individuals can push the boundaries of innovation and contribute to better outcomes for Australians.
Other benefits include:
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We are committed to facilitating a barrier-free recruitment process and work environment. If you require any accommodations we welcome you to let us know so we can work with you to participate fully in our recruitment experience.
Remote Work :
Yes
Employment Type :
Full-time
Remote