Global Marketing Analytics & Insights Intern â Fall 2025
Global Marketing Analytics & Insights Intern â Fall 2025
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1 Vacancy
Job Description
PROGRAM DETAILS
SPE INTERN:
Our Emerging Talent Programs which includes Interns Trainees and Finance Rotational Associates offer unique opportunities for students recent graduates and emerging talent to work alongside the teams that come together to create movies TV shows and other great experiences. These seasonal paid assignments provide meaningful and productive work that builds on your experience and develops your skills further. You will be provided with challenging tasks real-world experience and many educational and social networking opportunities.
This Fall Internship is from September through December 12th(start and end dates are flexible based on school schedules) and all candidates must be able to work 10-29 hours/week in person in the specified office location. This position is ideal for a student enrolled in an accredited college or university interested in continuing their education through professional experience.
DEPARTMENT DESCRIPTION:
Are you passionate about movies pop culture and data The Theatrical Marketing Analytics & Insights team atSony Pictures Entertainmentis looking for a driven internto join our global marketing analytics team. This internship offers a unique opportunity to support global theatrical campaigns.
The intern will work with bothdomestic and international teamsto help gather and analyze data on audiences and marketing campaigns. Additionally the role will assist in understanding how films are received across different markets and help surface insights that support global strategy creative development and audience targeting.
RESPONSIBILITIES:
Strategic Analysis & Insights
Assist in generating actionable insights around audience behavior creative effectiveness and box office impact.
Support international and domestic marketing teams in developing strategies via campaign trend analysis social listening and historical benchmark development.
Analyze campaign health and audience engagement across digital and social platforms; help identify early indicators of performance and areas for optimization.
Data Visualization & Decision Support
Support data analysis initiatives by creating dashboards and reporting materials using tools like Tableau and Excel.
Help translate data into accessible strategic business recommendations for marketing stakeholders.
Work with technical and non-technical teams to deliver clear high-impact insights.
Data Operations & Quality Control
Assist in preparing and integrating audience and campaign datasets for marketing performance analysis.
Conduct quality assurance checks using Excel and SQL to ensure accurate reporting and insight generation.
Ad-Hoc Analysis & Business Impact Projects
Lead or support focused projects such as competitive campaign reviews global audience trends or creative testing insights.
Partner with data science and analytics counterparts to explore custom projects impacting international insights goals
QUALIFICATIONS:
Currently enrolled in an Undergraduate program ideally with a focus inMarketing Strategy Business Analytics Entertainment or Media.
Strong analytical and strategic thinking skills; ability to connect insights to impact.
Familiarity withsocial media KPIs platform-specific analytics (YouTube Meta TikTok X) and global trends.
Excellent communication and data storytelling abilities.
Proficiency inExcel(including pivot tables formulas) and working knowledge ofSQL.
Familiarity withdata visualization toolssuch as Tableau or Power BI.
Familiarity withsocial listening tools(e.g. Brandwatch Talkwalker Sprinklr) and social media analytics platforms.
Interest in or exposure toAI tools(e.g. ChatGPT Gemini Claude) and enthusiasm for applying them to marketing workflows.
Broad understanding of concepts aroundpredictive models clustering and regression analyses.
Nice to haves:
Pursuing Bachelors in relevant field or project experience involvingmedia entertainment or digital marketing analytics.
Experience withPython R or Jupyter Notebooks is a plus.
Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race color religion sex national origin disability veteran status age sexual orientation gender identity or other protected characteristics.
SPE will consider qualified applicants with arrest or conviction records in accordance with applicable law.
To request an accommodation for purposes of participating in the hiring process you may contact us at
Required Experience:
Exec
Employment Type
Part-Time
