Director of Marketing & Communication
Director of Marketing & Communication
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Salary Not Disclosed
1 Vacancy
Job Description
The Director of Marketing & Communication for Mantis Collection leads the development and execution of the brands global marketing and communications strategy with a core focus on strengthening brand equity and visibility. This strategic role ensures a consistent compelling and innovative brand presence across all platformsdriving awareness guest engagement and market positioning in line with Mantis unique vision of conservationled luxury hospitality.
Strategy & Brand Development
- Develop and implement integrated marketing communications strategies that align with short and longterm business goals drive brand awareness lead generation and customer retention.
- Define and uphold Mantis brand positioning voice and storytelling framework ensuring consistency across all platforms while supporting innovation that reflects the core pillars of sustainability conservation and luxury hospitality.
- Set clear and timebound brand digital and marketing objectives reporting progress monthly and aligning efforts across hotellevel marketing teams to broaden impact.
Digital Marketing & Web Management
- Lead the execution of digital campaigns across SEO SEM email marketing display advertising and social media optimizing performance through data insights and testing.
- Manage and maintain the Mantis website (WordPress) ensuring content is current technically sound and aligned with strategic messaging.
- Elevate web presence by ensuring an innovative and userfocused digital experience supported by ongoing performance tracking content refreshes and issue resolution in partnership with developers
Content Creation Social Media & Engagement
- Create and oversee engaging content for digital and print platforms including websites blogs social media and newsletters that communicate Mantis values and experiences.
- Manage the content calendar and maintain messaging consistency across channels.
- Grow and engage Mantis community across key social platforms (LinkedIn Instagram Facebook X YouTube) fostering interaction and driving brand loyalty.
Brand Management & Creative Oversight
- Serve as brand custodian ensuring adherence to the Corporate Identity (CI) and maintaining consistency across all marketing materials and touchpoints.
- Oversee the development of brand collaterals and toolkits for corporate and hotel use.
- Direct external creative resources including agencies photographers and designers and maintain a vetted supplier list to ensure alignment with brand standards and quality expectations.
Public Relations Communications & Media Relations
- Develop engaging press materials media kits and thought leadership content to position Mantis as a leader in conservation and experiential luxury travel.
- Manage internal and external communications including newsletters blogs and brand messaging.
- Build and maintain strong relationships with global media influencers and travel journalists to drive strategic brand exposure.
- Represent Mantis at key industry events media opportunities and roundtables.
- Oversee crisis communications to protect brand integrity and ensure resilience in sensitive situations.
- Monitor and report on PR and branding performance to measure impact and guide future strategy.
Campaigns Partnerships & Event Marketing
- Plan and manage virtual and inperson marketing events including trade shows webinars and hospitality conferences.
- Support brandaligned campaigns such as Mantis Impact Mantis Travel Desk and Accor Loyalty initiatives with tailored marketing support.
- Collaborate with Accor regional commercial teams and hotellevel operations to ensure cohesive and aligned marketing campaigns that enhance visibility and drive performance.
- Identify opportunities to amplify brand reach through partnerships with luxury travel influencers ambassadors and media professionals.
Budget Management & Operational Support
- Develop and manage the marketing budget ensuring efficient allocation of resources in line with strategic priorities.
- Support brand operations teams with the creation and implementation of the annual hotel marketing budget guidelines.
- Work closely with operations to uphold brand strategies and standards at the hotel level overseeing brand audits and ensuring all brand touchpoints reflect Mantis values.
Reporting Analytics & Continuous Improvement
- Track report and analyze campaign performance engagement metrics and brand sentiment to inform future strategy and demonstrate ROI.
- Use insights from performance data to refine strategies improve execution and ensure continuous enhancement of brand presence and marketing effectiveness.
Qualifications :
- Bachelors Degree in relevant field
- 10 Years of Digital /Marketing/ Communications/ Public Relation experience
- Passionate about creating a positive impact in the communities that support and surround our hotels while championing the core pillars of the brands DNA: sustainability conservation and local engagement.
- Exceptional management and interpersonal skills
- Proven record in marketing with strong analytical skills for reporting
Additional Information :
Our commitment to Diversity & Inclusion: We are an inclusive company and our ambition is to attract recruit and promote diverse talent.
Why work for Mantis/Accor We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day making sure that work brings purpose to your life so that during your journey with us you can continue to explore Accors limitless possibilities.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
