Global Digital Marketing Specialist

Work Schedule

Environmental Conditions

Job Description

As part of the Thermo Fisher Scientific team youll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the worlds toughest challenges like protecting the environment making sure our food is safe or helping find cures for cancer.

Global Digital Marketing Specialist

Join Thermo Fisher Scientific Inc. as a Global Digital Marketing Specialist and embrace an outstanding opportunity to craft and implement flawless digital marketing strategies. Drive world-class campaigns that accelerate customer acquisition and improve online conversion rates! Collaborate closely with global market development and product management teams to closely evaluate and successfully implement digital marketing initiatives.

What will you do

• Plan and coordinate strategic digital campaigns to drive business results with a focus on return on investment (ecommerce/order generation)
• Collaborate with internal marketing teams to identify and meet requirements to ensure process adherence for timely execution of digital campaigns
• Offer suggestions based on standard methodologies for channels/platforms and guide data-driven decisions to support successful campaigns
• Identify critical metrics benchmarks and targets to effectively measure track and report on campaign delivery and performance
• Analyze front-end and post-click metrics and trends to inform campaign optimizations
• Assist in planning and implementing A/B experiments and conversion tests with new emerging digital capabilities
• Other related projects or duties may be assigned as needed

Minimum Requirements/Qualifications:

• BS degree in marketing business or a related field or equivalent experience

Experience/ Skills/Knowledge:

• Minimum 3-5 years working experience in digital marketing in B2C or B2B environments to drive eCommerce and lead generation
• Scientific background or experience preferred to ensure the accurate positioning of marketing messaging and content
• Excellent communication and collaboration skills with the ability to work successfully in a team environment
• Experience in identifying digital target audiences to leverage and nurture across organic & paid social
• Experience managing ecommerce paid search campaigns preferably for businesses/verticals with a high volume of product SKUs
• Skilled in self-serving within web analytic and data visualization tools such as Adobe Analytics and PowerBI
• Excellent communication and teamwork skills with the ability to work successfully in a team environment
• Experience working in a highly matrixed environment

Our Mission is to enable our customers to make the world healthier cleaner and safer. Watch as our colleagues explain 5 reasons to work with us. As one team of 100000 colleagues we share a common set of values - Integrity Intensity Innovation and Involvement - working together to accelerate research solve complex scientific challenges drive technological innovation and support patients in need. #StartYourStory at Thermo Fisher Scientific where diverse experiences backgrounds and perspectives are valued.

Apply today!

Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race color religion sex sexual orientation gender identity national origin protected veteran status disability or any other legally protected status.

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