National Account Manager (Unattended Retail/Vending)

STRATEGIC ACCOUNT MANAGEMENT & DEVELOPMENT

Deep understanding of Vending & Transportation Sectors strategies drivers and approach to category and item management customer relationship building and selling. Collect and analyze relevant category customer and consumer data to inform insights led business plans.

Unit Distribution - Support distribution initiatives across geography and ensure 100% in-stocks on all authorized SKUs. Communicates with Red Bull stakeholders across sales marketing and distribution (Distribution) to effectively close distribution voids.

Joint Business Planning: Lead joint annual business planning. Develop strategic programs and integrated annual calendar to drive volume and distribution with positive ROI. Works with national account team and field sales to ensure 100% compliance to all Headquarter (HQ) promotional activity at the store level working with Foodservice sales teams and distribution partners.

Displays & Cold Equipment - Work closely with Category Development Managers (CDM) to develop conceptual selling tools to achieve account goals while driving effective permanent displays.

Evaluates ROI prior to recommending specific POS or customized solutions

Execute displays in-line with HQ channel guidelines.

MANAGEMENT & DEVELOPMENT OF LOCAL RELATIONSHIPS FOR INFLUENCE

Establish field of play alignment that ensures all local and regional Decision Makers are aligned with Red Bull Foodservice and distributor partner sales teams.

Develop and communicate tools/programming to elevate sales call at regional and district level.

Initiate and cultivate Red Bull Foodservice Team BU and DP relationships including increasing awareness of assigned accounts working with BU Field Marketing and partnering in initiatives to align National Accounts and Red Bull initiatives.

BUDGETS/ANNUAL PLANNING

Assists in developing tracking and controlling budgets to secure alignment with the annual Business Plan budgets

Manage expense spending to assigned budget

Controls account volume forecasting and spend management thru accurate and regular Customer Program Management (CPM) updates

BUSINESS ANALYSIS & REPORTING

Work with Category Management Team and manager to evaluate ROI on all key initiatives and communicates key learnings to HQ.

Drive post-promotion analysis following all programs to evaluate promotional effectiveness.

Use all available RBNA and customer data information and tools and Category Management support to develop and maintain a position of thought leadership within the Energy Drink Category with assigned account.

Analyze sales data thoroughly to define priorities identify opportunities and apply focus for the team.

BUSINESS REVIEWS

Conducts regularly scheduled business reviews

Proactively shares examples of Red Bull marketing activities to demonstrate key points of differentiation to competition.

Provide Energy Insights that drive change in promotion price or display practices by Sector.

Routinely engages in activities to build relationships and wire key accounts to its deepest level.

COMMUNICATION

Use appropriate communication processes (i.e. Chain Alerts and/or others) to keep Foodservice Sales Marketing & Distribution Teams informed of all programs and initiatives.

Routinely visits and supports FDM coaching & development to ensure personal contact and open lines of communication.

Communicates regularly and works effectively with all the HQ Foodservice and BU teams. Leverages the input from marketing finance and category management experts to develop strong plans and conceptual sells to the retailers.

Qualifications :

7 years of sales and key account management experience in Unattended Retail & Vending with proven success.

Experience in beverages or consumer packaged goods (CPG) is preferred.

Familiarity with managing key accounts like Vistar Members USG Members and Vending Operators is a plus.

Strong knowledge of FMCG and the Broadline industry with DSD (Direct Store Delivery) experience as a bonus.

Analytical skills with experience using tools like Nielsen IRI and sales data.

Proven ability to work with internal and external partners to exceed targets.

Excellent communication negotiation and collaboration skills.

A proactive innovative and independent problem-solver.

Highly skilled in Microsoft Excel and PowerPoint.

Bachelors degree required; English fluency is essential (additional languages are a plus).

Additional Information :

This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.

The base salary range for this position is $124000 - $186000 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.

Our current Benefits include:

Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location)

Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law.

Remote Work :

Yes

Employment Type :

Full-time