Job Description: KCNA Social Content Specialist
Location: Greater Chicago Metro Area or Greater New York Metro Area (Remote/Hybrid)
Schedule: 40 hours/week
Travel: Up to 25% (not likely that much) maybe once a quarter
Are you a creative powerhouse with a passion for social media and storytelling This Social Content Specialist will help shape the voice of beloved iconic brands through bold trend-setting content!
The KCNA Social Media team is seeking a highly creative and trend-savvy Social Content Specialist to join our team. This role is ideal for someone who lives and breathes social media has a sharp eye for design and video editing and thrives in a fast-paced collaborative environment. You ll be responsible for producing engaging platform-native content (primarily static with some short-form video) while also supporting light community management duties to ensure a consistent and authentic brand voice across channels. Your work will directly influence how consumers experience and engage with our brands helping to build loyalty and drive cultural relevance.
The Social Content Specialist will implement the KCNA social media approach of assigned brands occasionally assist in managing engagement and interactivity with the consumer audience and generate best-in-class social content with efficiency and excellence. You ll collaborate with cross-functional teams and agency partners gaining exposure to integrated marketing strategies and the latest in digital innovation as well as internal department teams to support their respective missions ensuring consistency in voice and cultivating a strong social brand.
Key Responsibilities
Content Creation (90%)
o Create thumb-stopping content that resonates with diverse audiences across platforms like Instagram TikTok and Facebook
o Design static graphics and edit short-form videos using brand guidelines and current trends
o Collaborate with internal teams and agency partners to align content with brand strategy and campaign goals
o Stay ahead of social trends platform updates and emerging formats to inform content strategy
o Support the creation of social toolkits templates and creative briefs
Community Management (10%)
o Monitor and engage with audiences across owned social channels using social media management tools (e.g. Sprinklr)
o Respond to key comments and messages in a timely brand-appropriate manner
o Flag emerging issues trends or opportunities to internal teams
Qualifications
2 years of experience in social media content creation
Experience in community management is a plus
Strong graphic design and video editing skills (Adobe Creative Suite Canva CapCut etc.)
o Please be prepared to provide a portfolio showcasing your best design work or standout social content that demonstrates your creative impact
Deep understanding of social media platforms trends and best practices
Experience with social media management tools (Sprinklr preferred)
Excellent copywriting and communication skills
Bachelor s degree in marketing communications design or a related field preferred
Bilingual in Spanish is a plus
Working Conditions
Remote work from the Greater Chicago or Greater New York metro areas
Must have reliable internet access
Occasional evening or weekend work may be required based on content needs or community escalations
Travel up to 25% may be required for content capture team collaboration or event coverage
Additional Sills: