Loyalty Manager - Beverly Hills BMW
Loyalty Manager - Beverly Hills BMW
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Salary Not Disclosed
1 Vacancy
Job Description
The Loyalty Manager is responsible for overseeing dealership and brand retention and/or loyalty by ensuring our previous customers return to lease or purchase new vehicles. This role requires highly engaged management of the dealership loyalty potential loyal customer interactions and scheduled productivity. The Loyalty Manager will oversee all individuals at the store level who are responsible for retaining previous customers. This high-visibility role is critical to the dealerships overall success and presents a great opportunity and career path within Sonic Automotive.
The Loyalty Manager will oversee all individuals at the store level who are responsible for retaining previous customers and will report directly to the General Manager in alignment with their Traffic Management Director.
Duties and Responsibilities:
Oversees the management of the dealerships loyalty process for previous lease and loan customers
Defines the in-store loyalty process and communicates to all teammates
Understand own and communicate knowledge of brand specific requirements goals and results
Overcome objections specifically around lease turn-ins and lease buyouts and identify obstacles to obtain sales
Responsible for ensuring the dealership achieves and/or exceeds Financial Services and/or OEM stated retention goals
Ability to multi-task and work within multiple systems (CRM OEM Financial platform retention specific sites etc)
Contact customers via phone email and text to communicate lease/loan end information
Continuous follow up with retention customers starting at a designated time period defined by Sonic standards prior to maturity date or end of contract
Tracks all guest contact and communicates outcomes with Loyalty Retention Specialist(s) and management team
Utilizes knowledge of customers current vehicle ownership (vehicle type monthly payment etc) to provide end of term solutions to meet the customer need
Ability to provide payment options (lease loan cash)
Schedule appointments for pre-inspections and new vehicle test drives (where applicable)
Establishes process for the service drive to conquest customers and convert these loyal service customers into sales
Training coaching and mentoring all store level individuals who handle loyalty customers
Holds management and sales teammates accountable for achieving results through retaining as many loyal customers as possible
Salary: $20 / hr. plus commission
(The Loyalty Manager Position has a Pay Scale consisting of the following elements and ranges. Wages include Base Hourly Compensation of $20.00. The position may also pay commission compensation which is based on the value or amount of closed sales achieved from $0.00 (if no sales are made) without any upper limit other than sales performance. The position also may also pay a production bonus based on individual or team performance that may range from $0.00 (if baseline benchmarks are not met) without any fixed upper limit.)
Qualifications :
Minimum 2 years automotive retail management experience
Leadership and interpersonal skills
Able to set priorities multi-task achieve goal and obtain buy-in
Proficient in CDK CRM (Elead)
Exceptional communication skills both written and verbal
Comfortable with objection handling and overcoming obstacles
Ability to establish and maintain strong internal and external relationships
Strong organizational and time management skills
Must be adaptable to change
Proficient in Microsoft Word Excel PowerPoint and Outlook
Additional Information :
Its time to make the most important move of your career. From our co-operative team-based approach to our more than 1000 internal advancements each year its easy to see the difference. When you join our organization youll enjoy comprehensive training competitive compensation and unparalleled benefits. Simply put youll experience the best that a career in the automotive industry has to offer.
All your information will be kept confidential according to EEOC guidelines.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
