Assistant Director Affiliate Marketing
Assistant Director Affiliate Marketing
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$ 83702 - 136786
1 Vacancy
Job Description
Caesars Digital is seeking an Assistant Director of Affiliate Marketing to support growth through management of key affiliate marketing strategies and partnerships for our Sportsbook Casino and Racebook products. This role will sit within the Marketing organization. If you have a passion for sports and online casino are interested in digital advertising and enjoy working on multiple projects we would love to hear from you.
The role is centered on rapid growth continual improvement and the highest quality customer experience. It requires a versatile and well-rounded leader who is passionate about sports and iGaming is someone who can execute strategy and roll up their sleeves and get things done. This role blends marketing partnership management business development operations and analytics. It reports to the VP of Marketing Strategy
WhatYouWillBeDoing:
- Define and execute the Caesars DigitalsportsbettingandiGamingaffiliatestrategyworking closelywithinternal teams (marketing creative content martech operations trading) and external partners (affiliate partners 3rd party technology platforms)
- Workeffectivelywithkey stakeholderstopresentreportsanswerquestions and present overall strategy for Affiliate Marketing
- Manage and mentorcoordinatorsandotheraffiliatemarketingteammembers
- Takeownershipofallaffiliatedealsinportfoliotakingresponsibilityonthedeals done
- Buildstrongworkingrelationshipswithkeyaffiliatepartnersandoverseeexistingaffiliate relationships
- Monitoraffiliateperformanceidentifyareasforimprovementandconsistently optimize partnerships towards a positive ROI
- SettargetsincludingCPA and PVandmonitortheseonanongoingbasisandintervenewhereROI threshold is not met (e.g. blacklisting revising contracts updating CPAs best practices)
- Workwiththeregulationsandoperateaccordingtothe T&Cs
What You Will Need:
- BachelorsDegree required
- 5-7yearsofprofessionalexperienceinaffiliatemanagement sports betting or online casino spaceisrequired
- Experienceintheeditorialdomainsthatcoversportsandgamingthatwillconstitutea significant portion of affiliate traffic to Caesars properties
- Experienceinmanagingcomplexaffiliaterelationshipsrequired
- Knowledgeofthesports&gamingindustryisessential
- Wellorganizedabletoprioritizework forselfandothers
- Anefficientandconfidentcommunicatorstrongpartnershipnegotiationandinfluencingskills
- Data-orientedandhighlyfluentwithMicrosoftExcel
The salary range for this position is $83702.00 - $136786.00 USD which is dependent on a several factors including relevant experience geography business needs and market demand. This role may offer the following benefits: medical vision and dental insurance; life insurance; disability insurance; a 401(k)-matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation including but not limited to cash bonuses. This role includes paid Personal Time Off and paid company holidays.
Required Experience:
Director
Employment Type
Full-Time
