JOB DESCRIPTION:
Brand differentiation within the Therapy space
- Achieve brand Sales and EI targets
- Undertake minimum 5 days of fieldwork per month to capture insights and field feedback
- Prepare monthly reports analyzing market trends competitor sales and Abbott forecasts
- Conduct research as per the brand need and therapy requirements (on advise of therapy marketing manager)
Brand marketing strategy and campaign execution
- Preparing VAFs LBLs and other promo material for brand communication and marketing (work effectively with 3rd parties and internal stakeholders for the same)
- Effectively collaborate with sales team and training team to communicate brand strategy
- Facilitate CSM and other sales meetings to drive brand strategy
- Complete essential documentation (ARFs/ PSAs / Camp certification) for brand related activities
Ensure compliance and process adherence
- Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force
- Effectively coordinate with other functional areas within organization e.g. Medical Training Promo team Supply Chain Finance etc.
EDUCATION / SKILLS / EXPERIENCE
Skill Education Experience
Education:
- Graduate in Science / Pharmacy
Experience:
- Pharmaceutical Product Management experience of 5 years in MNC
- Exposure to managing Key Accounts / dealing with Key Opinion Leaders
- Experience in managing new launches preferable
Skill:
- Excellent Communication Skills
- Functional and technical knowledge on therapy areas owned and other therapies in the Division
- Demonstrates creativity innovation and drive for results
- Ability to influence lead and work with cross functional teams
- Analytical skills and good financial acumen
- Problem solving and decision making skills
- Planning and organizing skills for short term and long term
- Time management and multi-tasking skills
The base pay for this position is
N/A
In specific locations the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
EPD Established Pharma
LOCATION:
India > Mumbai : BKC Building
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Not specified
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous walking for prolonged periods (more than 2 hours at a time in an 8 hour day)
Required Experience:
IC