drjobs Regional Performance Marketing Lead (m/f/d)

Regional Performance Marketing Lead (m/f/d)

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1 Vacancy
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Job Location drjobs

Berlin - Germany

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

About Wolt

At Wolt we create technology that brings joy simplicity and earnings to the neighborhoods of the 2014 we started with delivery of restaurant food. Now were building the delivery of (almost) everything and youll find us in over 500 cities in 30 countries around the 2022 we joined forces with DoorDash and together we keep on dreaming big and expanding across the globe.

Working at Wolt isnt always easy but its definitely exciting. Here youll learn more build more and ship more than in most other companies. Youll be challenged a lot but also have a lot of fun on the way. So if youre a self-starter with drive and entrepreneurial spirit this could be the ride of your life.

In Wolt the South ISR and JPN Growth Team is the force driving the entire user funnel from awareness to retention for both new and existing customers in the region. With a strategic mindset we work to acquire new users as well as make sure our overall funnel is in good shape. Efficiency and incrementality are the key drivers for our marketing decisions.

Our 30 person Performance Marketing Team currently consists of people specialized in user acquisition brand performance as well as ASO. The people in our team are experts in both digital marketing and analytics however we are now at a point where we need a top individual to strengthen the team and focus mainly on growing our business in the region through online marketing channels. The role will be based in Wolts Helsinki/Berlin office and is a fixed-term parental leave cover position. The person in this role will directly report to the Global Head of User Acquisition.

What youll be doing

  • Accountable for overall Performance Marketing activities and investment in South ISR and JPN regions.
  • Leading the team responsible for our online new user acquisition in the region.
  • Drive meaningful performance marketing team-wide initiatives - design manage help to implement and execute user acquisition strategies
  • Collaborate with Online Brand Performance and Engagement teams ensuring their activities are aligned with Performance Marketing Strategy in the region.
  • Manage cross functional senior stakeholders to establish strategy plans and processes that will help us achieve team wide KPIs
  • Work towards clear marketing KPIs such as ROI CAC & LTV
  • Identify top performing partners and channels and build strong relationships

Our humble expectations

  • Proven track record in Web & Mobile User Acquisition
  • You have a background from gaming/tech/app/mobile industry and specific experiences in some subset of Paid Social Google & Programmatic
  • Extensive hands-on experience with paid online marketing (either on Ad Manager or FMP) managing & scaling your own budget in mobile or E-commerce industry
  • Solid experience working with web & mobile tracking analytics and attribution
  • Ability to identify & troubleshoot attribution / tracking issues
  • Detail-oriented with the ability to work independently and manage multiple projects
  • A passionate and organized self-starter who doesnt accept the status quo but always seeks to improve and automate workflows as well as come up with new approaches in order to increase performance and accelerate growth
  • Excellent written and verbal communication skills in English other languages are a plus

Next steps

If you are excited about working in a high-growth environment taking ownership and being part of an extremely ambitious team then click below to apply and get the conversation going!

Along with a competitive salary and benefits you will also might be eligible for our stock option plan.

Please note that we do not accept applications sent by mail. You should submit your application through our careers website!

Our Commitment to Diversity and Inclusion

Were committed to growing and empowering a more inclusive community within our company industry and cities. Thats why we hire and cultivate diverse teams of people from all backgrounds experiences and perspectives. We believe that true innovation happens when everyone has room at the table and the tools resources and opportunity to excel.

Employment Type

Full Time

Company Industry

About Company

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