SVP-Local Sales

ABOUT NCM:

We are the countrys largest most innovative cinema advertising platform whose mission is to unite brands with our young diverse audience through the power of movies and pop culture. Hundreds of millions of moviegoers watch The Noovie Showeach year which airs in movie theaters nationwide prior to the trailers and feature film. NCM offers advertisers incredible reach with unrivaled engagement making cinema a premium destination for advertisers. Were a dynamic fast-moving company focused on enhancing the moviegoing experience while developing creative ways for brands to connect with our hard-to-reach audience.

Were committed to diversity inclusion and belonging and strive to create a culture that leans into innovation collaboration accountability honor and perseverance. Were obsessed with the movies client solutions and having fun while we work. If that sounds like a great sequel to your careers story check us out at SUMMARY:

The Senior Vice President of Local Sales provides leadership strategic direction and resource stewardship to the organizations local sales function. The SVP Sales is accountable for overall sales organization performance the profitable achievement of sales organization goals and for aligning sales objectives with business strategy. The SVP Sales reports to the EVP/CRO.

The primary responsibility is to set local sales strategies forecast and report overall team pacing manage team of Vice Presidents (VPs) and to direct sales activities of Account Executives (AEs) and Business Development Reps (BDRs).

In addition the SVP of Local Sales will work closely with the National Sales leadership team to ensure optimal overall market coverage as well as represent the main strategic connection with marketing analytics operations and other internal stakeholders.

ESSENTIAL FUNCTIONS

Essential duties and responsibilities may include but are not limited to the following:

• Align the sales organizations objectives with firm business strategy through active participation in corporate strategic planning sales strategy development revenue forecasting and predictive modeling sales resource planning budgeting and compensation.
• Develop and execute comprehensive sales strategies that support overall business objectives including market expansion strategies competitive positioning and go-to-market approaches for new products and services. Collaborates with executive leadership to identify strategic opportunities and threats in the marketplace.
• Design for effective sales organization including sales job roles sales channel design and sales resource deployment.
• Meet assigned targets for profitable sales volume market share and other key financial performance objectives.
• Develop and maintain comprehensive sales forecasting models including short-term (monthly/quarterly) and long-term (annual/multi-year) revenue projections. Analyzes market trends historical performance data and pipeline metrics to deliver accurate forecasts that inform strategic business decisions.
• Manage relationships with third-party vendors and external partners critical to sales operations including technology providers lead generation services training organizations and sales enablement platforms. Oversees vendor contract negotiations performance evaluations and ensures vendor deliverables align with organizational objectives and ROI expectations.
• Lead strategic initiatives to optimize sales processes enhance customer experience and drive revenue growth through innovative approaches and emerging technologies. Evaluates and implements strategic partnerships that enhance the organizations competitive advantage.
• Evaluate recommend and implement marketplace changes in the way in which local media is analyzed decisioned and purchased including but not limited to new measurement paradigms alternative media currencies advanced audience buying outcome-driven performance metrics as well as developments in tech-driven buying channels including programmatic and self-serve.
• Lead learning and development initiatives impacting the sales organization and provides stewardship of sales and sales management talent. Through active productive partnerships with HR the SVP establishes learning and development objectives essential to the sales organizations success.
• Oversee the effective delivery of training and development programs including new products (digital etc.) actively assesses the value of training and development investments and monitors learning and development outcomes to ensure revenue goals are met.
• Establish and govern the sales organizations performance management system. This includes establishing guiding sales organizational principles for managing performance establishing and prioritizing critical performance measures for all sales jobs; overseeing the equitable allocation of organization objectives across all sales channels markets and personnel; and ensuring all key sales and sales management associates are held accountable for assigned results.
• Provide leadership to the sales organizations management team while fostering a culture of accountability professional development high-performance and ethical behavior.
• Accountable for the sales organization support budget. Proactively assesses existing sales organization support investments including those in technology training and administrative support. Ensures support investments yield productivity benefits consistent with established objectives. Collaborates with Sales Operations in meeting this responsibility and works closely with the Chief Information Officer to ensure technology initiatives are implemented consistent with firm technology strategy.
• Conduct quarterly business reviews with key third-party vendors to assess performance against established KPIs identify optimization opportunities and ensure contractual compliance. Maintains vendor scorecards and implements corrective action plans when performance standards are not met.
• Utilize advanced analytics and forecasting tools to predict sales trends identify potential revenue gaps and recommend proactive strategies to achieve targets. Presents forecast analysis and variance reports to executive leadership on a regular basis.
• Develop strategic responses to market changes competitive threats and emerging opportunities through comprehensive market analysis and strategic planning. Partners with Marketing Product and Operations teams to ensure strategic alignment across all customer-facing functions.
• Lead sales organization change initiatives by continuously assessing the need for organizational change championing change initiatives and removing obstacles impeding constructive organizational change.
• Establish and maintains productive peer-to-peer relationships with customers and prospects.
• Establish succession plans and develops staff accordingly.
• Establish and evaluates local & digital sales comp plans to drive behavior to align with revenue goals and enterprise strategies.

ACCOUNTABILITIES AND PERFORMANCE MEASURES

• Achieve assigned organizational objectives for sales revenues budgets utilization product mix and other strategic goals
• Maintain forecast accuracy within /- 5% variance for quarterly revenue projections and provides monthly forecast updates with detailed variance analysis
• Ensure all third-party vendor relationships deliver measurable ROI and meet established service level agreements
• Maintain strong executive relationships with top clients and advertising agencies ensuring strategic account retention and growth
• Support the achievement of strategic objectives critical to other functional areas within the firm.
• Provide indirect leadership to core sales support functions including EIS HR Legal Sales Ops Finance Marketing SIA Affiliate Partnerships.
• Every team member of NCM is expected to understand and consistently demonstrate our core values:
• Honor
• Innovation
• Collaboration
• Accountability
• Perseverance

QUALIFICATIONS

Any combination of the following experience and training (designated as required and/or preferred) that would provide the required knowledge and abilities is qualifying.

• Experience: Minimum 10 years of executive media sales management experience. Experience in working across departments in a fast paced accountable media organization. Demonstrated experience in sales forecasting budget planning vendor management and strategic planning preferred. Proven track record of managing third-party relationships achieving forecast accuracy developing successful sales strategies and cultivating C-level client and agency relationships.
• Prefer: Leadership experience in the application of new marketplace approaches to local sales including but not limited to advanced audiences big data measurement and analytics alternative currencies performance-driven sales and tech-driven buying channels especially programmatic.
• Preferred Location: NCM NY
• Education: College degree in a related field or equivalent experience. Advanced degree in Business Finance or related field preferred.

WORKING CONDITIONS

Work Conditions: This job operates in an office and requires travel to designated area/s. This role routinely uses standard office equipment such as computers phones etc.

Physical Conditions: Essential and marginal functions may require maintaining physical condition necessary for sitting for prolonged periods of time etc.

To perform this job successfully an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. To request an accommodation please contact Human Resources at or email: .

****Out-of-market applicants are welcome. Please be advised that NCM does not pay any relocation expenses****

SALARY RANGE & BENEFIT OPTIONS FOR NEW YORK APPLICANTS:

Salary Range: Base Salary of approximately $275000-$300000 annually plus bonus - compensation is commensurate with skills & experience.

Benefits Options:

• Medical insurance
• Dental insurance
• Vision insurance
• Flexible Spending Account (FSA)
• Health Savings Account (HSA)
• 401(k) Retirement Plan
• Life & Accidental Death & Dismemberment Insurance
• Short and Long-Term Disability Insurance
• Paid Holidays
• Paid Leave (parental vacation personal days and sick)
• Commuter benefits
• Pet insurance

This information is provided as the companys good faith and reasonable estimate of the compensation range and benefits offered for this position. The compensation offered to the successful applicant may vary based on factors including experience skills education location and other job-related reasons.

NOTICE TO CALIFORNIA APPLICANTS: For details about the Personal Information We may receive in connection with your application with and/or employment with National CineMedia and your rights regarding that Personal Information please see our Employee / Officer / Director / Owner / Applicant / Independent Contractor Privacy Policy For California Residents at Experience:

Senior Exec