Director of Marketing
Director of Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
As a Director of Marketing you are responsible for the agencys revenue growth development and positioning of the agencys marketing and technology products. You are accountable to ensuring that Go Local Interactive maintains a strong set of product offerings that align with industry trends and the needs of the clients we serve. You assist the New Business and Account Strategy Departments in current and prospective client meetings by providing consultation education and expertise on the agencys products and services in order to help the agency reach their revenue goals.
Job Expectations
- Brand Marketing: Assist in developing and executing brand initiatives that align with GLIs strategic goals.
- Social Media Management: Plan create and schedule content across GLIs social channels; monitor engagement and trends.
- Public Relations: Support PR initiatives including press releases awards submissions internal communications and media outreach.
- Marketing Content Creation: Collaborate with internal stakeholders to create blogs newsletters and branded collateral.
- Campaign Coordination: Assist with planning and executing integrated marketing campaigns to promote products services and events.
- Marketing Channel Strategy: Evaluate and recommend which marketing channels (paid owned and earned) GLI should utilize and invest in over time based on performance and strategic alignment.
- Internal Collaboration: Work closely with New Business Client Strategy and Product teams to align on messaging positioning and marketing support needs.
- Event & Tradeshow Support: Help coordinate logistics promotion and materials for industry events.
- Reporting & Optimization: Track performance of marketing activities and assist in reporting key metrics and improvement opportunities.
- Support the overall agency with sales organic growth and client retention.
- Join calls and in-person meetings to deliver strategic recommendations to clients and prospects.
- Attend sales and strategy pipeline meetings.
- Assists with product positioning and pricing by sharing feedback from prospects and clients.
- Assists with training team members on how to position our products and speak to digital marketing strategy.
Required Experience
- Bachelors Degree in Marketing or applicable related field
- 5-7 years of experience in digital marketing
- Ability to manage multiple projects and meet deadlines.
- Comfort working in a fast-paced collaborative environment.
- Familiarity with tools like HubSpot Canva or Google Analytics.
- Experience with content calendars email marketing or SEO is a plus.
- Understanding of B2B marketing in a digital agency or tech environment.
Physical Requirements
- While performing the duties of this job the employee is regularly required to stand walk sit and talk or hear.
- The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Travel
- Up to 25%
Schedule
- Full-time; Monday through Friday
Benefits
- Two (2) medical plan options with BlueCross BlueShield of Kansas City including company contribution.
- Dental vision basic/supplemental life insurance short/long term disability critical illness and accident insurance.
- 401(k) retirement Safe Harbor plan available including company contribution.
- Minimum Fifteen (15) Paid Time Off (PTO) days your first year.
- Thirteen (13) paid holidays observed annually.
Perks
- Casual dress code.
- Snacks coffee and vending available.
- 8 hours paid volunteer time off.
- Company events and incentives with an unmatched company culture!
Go Local Interactive is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability protected veteran status or any other characteristic protected by law.
Need Assistance If you require assistance or reasonable accommodation for any part of the application or hiring process please submit your request by email to This contact information is for accommodation requests only and should not be used to inquire about the status of applications.
Required Experience:
Director
Employment Type
Full Time
