Social Media Specialist (Communications Specialist III)
Social Media Specialist (Communications Specialist III)
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Job Description
Summary
King County Metro the largest transit agency in the northwestern seeking a skilled and experiencedSocial Media Specialist (Communications Specialist III)to guide the agencys numerous social media accounts with more than 170K followers. The ideal candidate will have deep experience in social media marketing and communications including running paid advertising campaigns.
Serving a county with a population larger than 15 U.S. states Metro provides bus paratransit vanpool water taxi and on-demand services and operates the Seattle Streetcar Sound Transit Link light rail and Sound Transit Express bus service. The agencys national honors include Best Large Transit Agency in North America (American Public Transportation Association three timesmost recently in 2018) and Most Equitable Agency in Tackling Climate Change (Federal Transit Administration 2022).
Position Info: This recruitment will be used to fill one (1) Career Service Communications Specialist III Classification addition this selection process may be used to generate an eligibility pool for future career service vacancies that may occur in this classification within this workgroup. The eligibility list will be retained for 12 months from the date of posting and may be used at the discretion of the hiring authority.
Job Duties
- Own the storytelling process: finding stories capturing content in the field and producing engaging social content that align with Metros brand.
- Collaborate with cross-functional teams on social strategy
- Work with media buyers to develop social media plans as part of larger marketing and communications campaigns.
- Plan and manage organic and paid social campaigns.
- Monitor performance metrics and adjust strategy to optimize results.
- Engage with followers respond to messages/comments and grow engagement.
- Coordinate social media calendar.
Experience Qualifications Knowledge Skills
We are looking for candidates who have:
- Three or more years managing and creating social media content for a brand company or public agency OR any equivalent combination of experience and education which provides the applicant with the desired skills knowledge and ability required to perform the work.
- Design and video skills for content creation (which might include Adobe Creative Suite Canva Capcut etc.).
- Familiarity with social media tools (which might include SproutSocial Hootsuite Meltwater Buffer etc.).
- Experience with crisis management within rapidly changing social media engagement.
- Clear engaging and adaptable writing skills.
- Strong collaboration and interpersonal skills.
- Ability to analyze metrics and translate into strategy.
- Knowledge of current social trends platforms and best practices.
Highly competitive candidates will have (desired but not required):
- Experience working with public sector agencies or governmental organizations
- Experience using SproutSocial.
- Experience using Asana.
- Proficient in a language in addition to English.
Supplemental Information
Who may apply:This recruitment is only open to all qualified applicants
To Apply
The following application materials are required:
- An online King County application updated with accurate contact information and relevant work history.
- Completed supplemental questions.
- Resume
- Up to five samples of social media content that you created. Include a description of the project and any URLs if applicable.
Selection Process:
Applications without the above required materials will not be considered. Note: Please only include a maximum of 5 samples.
Application materials will be screened for competitiveness completeness and written communication skills. The most competitive candidates may be invited to participate in one or more interviews and possibly other selection process elements. Final offers are contingent on successful completion of reference checks and/or a record review.
If you need this announcement in an alternate language or format would like to request accommodation or assistance in the application/assessment process or have questions please contact: Sabrina Brazzle at
Other Position Information
Work Location:This is a hybrid position. The main work site for this position is King Street Center 201 S Jackson St. Seattle WA 98104.The work associated with this position is currently performed or conducted through a combination of teleworking onsite work and meetings. The role combines remote work from home with onsite reporting typically once per week. Reporting frequency may vary based on business needs.
Employees will have access to shared workspaces at various King County facilities. Employees must reside in Washington state and within a reasonable distance to their King County worksite to respond to workplace reporting requirements.
Work Schedule:The position is exempt from the provisions of the Fair Labor Standards Act and is not overtime eligible. The typical workweek is 40 hours per week Monday Friday.
Union Representation:The position is represented by PROTEC17: Professional and Technical Employees Local 17Class Code:Forbes named King County as one of Washington States best employers.
Together with leadership and our employees were changing the way government delivers service and winning national recognition as a model of excellence. Are you ready to make a differenceCome join the teamdedicated to serving one of the nations best places to live work and play.
Guided by our True North we are making King County a welcoming community where every person can thrive. We value diversity inclusion and belonging in our workplace and workforce. To reach this goal we are committed to workforce equity. Equitable recruiting support and retention is how we will obtain the highest quality workforce in our region; a workforce that shares and will help advance our guiding principles - we are one team; we solve problems; we focus on the customer; we drive for results; we are racially just; we respect all people; we lead the way; and we are responsible stewards. We encourage people of all backgrounds and identities to apply including Native American and people of color immigrants refugees women LGBTQ people living with disabilities and veterans.King County is an Equal Employment Opportunity (EEO) Employer
No person is unlawfully excluded from employment opportunities based on race color religion national origin sex (including gender identity sexual orientation and pregnancy) age genetic information disability veteran status or other protected class. Our EEO policy applies to all employment actions including but not limited to recruitment hiring selection for training promotion transfer demotion layoff termination rates of pay or other forms of compensation.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
