Conversion Rate Optimization (CRO) Manager
Conversion Rate Optimization (CRO) Manager
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Job Description
Conversion Rate Optimization (CRO) Manager
Modibodi is a pioneer in innovative protective and sustainable apparel dedicated to enhancing lives around the world. Our mission is to empower people through thoughtfully designed products that offer comfort confidence and care -physically emotionally and ethically.
Were growing fast and looking for passionate changemakers to join us. If youre excited by data experimentation and the power of digital to drive impact this is your opportunity to shape the future of ecommerce with a brand thats changing the world - one body at a time.
About the Role:
In this newly created role youll play a pivotal role in enhancing the performance of our global ecommerce platforms. Youll be responsible for optimizing the customer journey across multiple Shopify stores driving conversion rates and increasing revenue.
This is a hands-on data-driven role where your insights and experimentation will directly influence business growth and customer satisfaction.
Were on a journey to build a high-performing supportive team where trust collaboration and shared goals drive everything we do. We take accountability for our work but we never do it alone - we lift each other up share in our successes and support one another through challenges.
If youre motivated by purpose inspired by growth and ready to make a meaningful impact wed love to have you with us.
What You Will Do:
Work with leadership and agency partners to define and execute a CRO strategy and roadmap to improve conversion rates and revenue.
Configure and report on A/B tests and personalization initiatives in alignment with CRO strategy and roadmap.
Analyze customer behavior using tools like GA4 MS Clarity and Triple Whale to uncover friction points and opportunities.
Collaborate with UX/UI designers to enhance usability accessibility and mobile optimization.
Optimize key touchpoints in the customer journey including navigation checkout and landing pages.
Implement personalization strategies and dynamic content to improve engagement and relevance.
Work cross-functionally with CRM Paid Media Trade and Marketing teams to align CRO efforts with broader business goals.
Report on key CRO metrics and share actionable insights with stakeholders.
Who You Are:
35 years of experience in CRO ecommerce optimization or digital experimentation.
Proven success in running A/B tests and improving website performance.
Substantial hands-on experience with Shopify and A/B testing tools.
Proficient with analytics and CRO tools like GA4 and Microsoft Clarity
Strong understanding of UX principles customer psychology and digital behavior.
Analytical and data-driven with a structured approach to problem-solving.
Comfortable working in a fast-paced D2C ecommerce environment.
Excellent communicator with strong stakeholder management skills.
Experience with personalization tools (e.g. Rebuy Fast Simon) and international ecommerce is a plus.
Background in fast-moving fashion or retail brands will be highly regarded.
This is a Hybrid role
#Modibodi
Caring Connected and Growing
At Modibodi we believe in supporting both your professional journey and personal well-being as we work together to create a healthier safer world. We are Caring Connected and Growing. Modibodi wouldnt exist without a passion for growth and that energy shines through in everything we do. We exist to make peoples lives betterincluding each others lives at work.
Joining Modibodi means more than just a jobit means being part of a mission. Were deeply committed to making a positive impact on both humanity and the environment. By joining us youll be driving meaningful change and helping to shape the future of personal care.
Application End Date:
29 Aug 2025
Job Requisition ID:
Essity254278Required Experience:
Chief
Employment Type
Full-Time
