Senior Content Marketing Manager

**This role is located in Somerville MA - We are a hybrid work environment and are in the office 3 days/per week.**

Tulip the leader in frontline operations is helping companies around the world equip their workforce with connected apps leading to higher quality work improved efficiency and end-to-end traceability across operations. Companies of all sizes and across industries have implemented composable solutions with Tulips cloud-native no-code platform to solve some of the most pressing challenges in operations: error-proofing processes and boosting productivity capturing and analyzing real-time data and continuous improvement.

A spinoff out of MIT Tulip is headquartered in Somerville MA with offices in Germany and Hungary. Focused on composable human-centric solutions for industrial environments Tulip is disrupting the MES category and has been recognized as a World Economic Forum Global Innovator. Tulip has also been named one of Energages Top Workplaces USA and one of Built In Bostons Best Places to Work and Best Midsize Places to Work for 2024.

About You

Youre a sharp editorial thinker a strong writer and a content strategist who knows how to turn ideas into stories that resonate. Youre curious by nature and confident in your craft equally comfortable writing a long-form thought leadership piece shaping a podcast script or fine-tuning a headline for maximum impact.

You bring both a journalists eye and a marketers mindset to your work. You care deeply about audience clarity and voice and you know how to make content work across the full funnel. Whether its a campaign launch or a new product release you instinctively ask: whats the story and why does it matter

Youre ready to jump in on Tulips content marketing efforts joining a creative collaborative team that values quality originality and continuous improvement. Youll have room to experiment grow and help shape the editorial direction of a fast-growing company redefining how manufacturing works.

What Youll Bring

• Editorial Expertise: A strong writing portfolio across formats with the ability to translate complex topics into engaging accessible content.

• Content Strategy: Experience building content programs that support brand awareness lead generation and thought leadership at scale.

• SEO and Distribution Know-How: Working knowledge of SEO and digital distribution to ensure content gets found read and shared.

• Voice and Tone Leadership: A clear understanding of how to develop and maintain a consistent brand voice across channels.

• Cross-Functional Collaboration: The ability to work closely with subject matter experts product marketers designers and execs to craft impactful stories.

• Creative Energy and Editorial Judgment: A natural sense of what makes a good story and a desire to push the brands content to new heights.
  
  

Key Responsibilities

• Shape Tulips Editorial Strategy: Contribute to the evolution of Tulips content marketing program by helping define editorial priorities identifying compelling story angles and ensuring a consistent voice across formats. Youll play a key role on a collaborative team thats building a smart scalable and impactful content engine.

• Create and Manage Content: Write and oversee creation of blogs case studies white papers eBooks customer stories video scripts and more.

• Hone Tulips Voice: Be a steward of our brand voice ensuring clarity consistency and quality across every piece of content.

• Support Integrated Campaigns: Partner with demand gen and product marketing to create content that drives engagement at every stage of the funnel.

• Grow Our Reach: Manage Tulips social media presence and help expand our content footprint across owned and earned channels.

• Measure What Matters: Use performance data and audience insights to refine content strategy and report on impact.

• Scale with Quality: Collaborate with agencies freelancers and internal teams to deliver high-quality work on time and on brand.

Key Collaborators

Youll work closely with:

• Product Marketing Demand Generation and Sales to ensure content supports campaigns and GTM initiatives

• Design Brand and Creative to bring stories to life across formats

• SMEs industry experts and customers to gain insights into what moves the needle

What Its Like to Work Here

Youll be joining a smart kind and ambitious marketing team that cares deeply about the craft of storytelling and knows how to have fun doing it. We move fast value original thinking and support each other to do our best work. Youll have the opportunity to shape the voice of a fast-growing tech company thats making a real difference in how things get made.

Working At Tulip

We know even great candidates experience imposter syndrome. Even if you dont match every requirement applying gives you the opportunity to be considered.

Were building a strong diverse team that values hard work families and personal well-being. Benefits of working with us include:

US Employees

• Direct impact on product and culture
• Company equity
• Competitive benefits package including Health Dental Vision Short-term Disability Long-term Disability Life Insurance AD&D Insurance Flexible Spending Account (FSA) Commuter Benefits Parental Leave and 401(K)
• Flexible work schedule and unlimited vacation policy
• Virtual company events and happy hours
• Fitness subsidies

We are an equal opportunity employer. At Tulip we celebrate all. Qualified applicants will receive consideration for employment without regard to race religion color national origin gender sexual orientation age marital status veteran status or disability status. Help us build an inclusive community that will transform frontline operations