Marketing Manager / Assistant Manager (Automotive)
Marketing Manager / Assistant Manager (Automotive)
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4-5years
7000 - 9000
1 Vacancy
Job Description
Key Responsibilities:
Digital & Media Management:
Plan and manage digital marketing strategies across social and media channels.
Oversee budgeting campaign planning creative development and performance reporting.
Analyze ROI to optimize marketing efforts.
Channel Oversight:
Maintain and update the official website media platforms and social media accounts.
Drive quality traffic and improve engagement metrics.
Content & Social Media:
Review and guide monthly content calendars for brand consistency in tone visuals and messaging.
Collaborate with agencies for both ongoing and campaign-specific content.
Monitor and enhance ad performance across platforms such as Facebook Instagram Google and YouTube.
Marketing Activations & Events:
Plan and execute on-ground activations customer events and showroom experiences that support both branding and sales objectives.
Partner with internal teams and external stakeholders to develop meaningful brand experiences.
Point-of-Sale Materials (POSM):
Oversee timely design and production of marketing materials to support campaigns and promotions.
Agency Coordination:
Brief creative social and media agencies with clear campaign objectives and deliverables.
Manage project timelines and ensure brand identity standards are upheld across all channels.
Requirements
- Bachelor s degree in Marketing Communications or a related discipline.
- 5-7 years experience in digital event or automotive marketing with a proven track record of delivering impactful campaigns.
- Strong analytical mindset with the ability to design implement and assess test-and-learn strategies for continuous improvement.
- Skilled at leveraging data-driven insights to identify growth opportunities and optimize marketing performance.
Digital Marketing, Social Media Management, Content Strategy, Event Planning, Agency Coordination, Data Analysis, Budget Management, Lead Generation, Brand Communication, Project Management, Automotive Industry experience
Employment Type
Full Time
