Email & Direct Response Copywriter
Email & Direct Response Copywriter
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1 Vacancy
Job Description
What youll be doing:
- Write email subject lines preview text headers body copy and CTAs that drive engagement and action
- Craft A/B and multivariate test copy aligned to testing hypotheses
- Adapt voice and tone to multiple brands audiences and customer lifecycle stages
- Write within modular email systems with a focus on brevity clarity and CTA placement
- Collaborate with strategists and analysts to understand performance data and improve creative over time
- Support the development of messaging matrices content maps and customer journeys
- Ensure copy is optimized for deliverability scannability and accessibility
- Partner with design to align copy and layout for visual clarity and narrative flow
What you bring:
- 36 years of experience in copywriting with a focus on email CRM or direct response
- Strong portfolio showing subject lines email copy and performance-focused work
- Deep understanding of the email channel: constraints best practices and writing for opens and clicks
- Ability to write short punchy high-performing copy that aligns with brand tone
- Experience collaborating with design strategy and data teams
- Comfort with fast-paced iterative test-and-learn environments
- Ability to work within ESP character limits and dynamic content structures
Employment Type
Full-Time
