Paid Search Analyst

Are you an experienced digital marketer who enjoys creatively solving complex problems analyzing data and uncovering insights to drive performance If you have at least 1 year of experience directly managing paid search advertising campaigns strong analytical and critical thinking skills and a track record of communicating trends to marketing leaders this role could be the perfect next step in your digital marketing career!

Youll deepen your expertise in paid search while collaborating with a best-in-class team to manage campaigns on Google Ads and Microsoft Advertising for a variety of clients. This role would give you the opportunity to leverage your skills make an impact and grow your paid media career in a fast-paced environment.

How will you make a difference

As a Paid Search Analyst youll drive client success by creating and optimizing paid search campaigns that increase visibility engagement and revenue. Your insights and decisions will directly impact how our clients connect with their audiences and achieve their business goals.

Working within a collaborative team youll leverage your expertise in platforms like Google Ads and Microsoft Advertising along with our proprietary tools to increase efficiency. Youll also gain exposure to other marketing channels and collaborate on full-funnel marketing strategies for clients. Our training combines self-paced learning with hands-on pairing and shadowing helping you build the confidence and skills to consistently deliver meaningful results for our clients.

What will you do

• Create campaigns across Google Ads and Microsoft Advertising designed to support overall client business goals including targeting budgeting bid strategies ad copy and creative assets and measurement tactics
• Communicate regularly with clients both scheduled and ad hoc on performance trends progress on tests and optimizations and timelines for upcoming campaign work
• Analyze assess and diagnose campaign performance regularly to identify trends and opportunities making data-driven decisions and optimizations that improve results
• Translate analytical insights into clear actionable recommendations that shape campaign strategy
• Proactively perform optimizations across ad targeting copy and creative assets bidding budgeting and channel mix to improve performance over time
• Create and implement new test ideas or experiments in client accounts to gain learnings that evolve client channel strategy
• Partner with Paid Media Strategists to align on goals strategy and priorities ensuring paid search campaigns support the broader digital marketing and business goals
• Perform other duties as assigned or as we learn your interests and strengths

Requirements:

• At least 1 year of full-time experience directly managing paid search campaigns
• Bachelors degree in Business Marketing Mathematics Analytics or a related field

Essential Qualifications:

• Demonstrated analytical thinking with experience interpreting data uncovering trends and translating insights into actionable strategies
• The ability to interpret paid search and business metrics to assess performance make bidding decisions and support strategic recommendations
• Comfort and ability to adapt in a fast-paced ever-changing environment
• Proven creative problem-solving skills to overcome challenges and deliver results
• Strong time management and organizational skills demonstrated through effective task prioritization and consistent on-time delivery
• Effective written and verbal communication skills with the ability to collaborate across teams and engage with clients professionally
• Passion for delivering high-quality client service and contributing to client success
• Proficient in Microsoft Excel and PowerPoint with the ability to analyze and present campaign data
• Eager to learn and experiment with new tools technologies and approaches in the digital marketing space
• Embodies ROIs core values and is willing to actively contribute to a collaborative team environment

This description is intended to describe the general nature and level of work of the job not an exhaustive list.

About ROI Revolution

We believe businesses deserve an agency team who is just as passionate about achieving their goals as they are. Since 2002 weve been helping consumer brands accelerate growth and increase profitability through our highly strategic results-driven digital marketingservicesandtechnology. Each ROIer contributes to these results and plays a key role in our vision to be the most highly regarded digital marketing agency.

Our actions and how we show up for each other and our clients are guided by our core values: Be the GoodEmbody a Growth MindsetPut Others FirstandRelentlessly Pursue Excellence.

If you thrive in a fast-paced collaborative environment youll love working with us!

Our Hybrid Workplace

At our core we value relationships. We know firsthand that strong working relationships are built through in-person collaboration knowledge sharing and mentorship. We also recognize our team members desire for flexibility.

To strike a healthy balance of our personal and professional needs we work in a hybrid environment. Typically we are in the office 2-3 days a week with the option to work remotely the remaining days.

If youre not in the Raleigh NC area ask your Talent Acquisition Specialist how we can help you get here!

Our Benefits

We see and respect our team members as individuals with unique needs and goals. We believe in a human-centric approach to help each person thrive personally and professionally.

Here are some of the resources and support we provide to our team members:

• Work-life integration supported by a hybrid work environment and core office hours
• Thoughtfully designed workspace for collaboration deep work and downtime
• 20 days of PTO with incremental increases as your ROI career progresses
• 10 paid holidays
• Comprehensive physical and mental health benefits (ROI covers 100% of the cost for employee medical and dental)
• Paid disability and life insurance
• Monthly education bonus
• Training and mentorship programs designed for personal and professional growth
• Team lunches twice per quarter
• Quarterly team builders
• Fully stocked kitchen and catered weekly lunch
• Eco-friendly office with onsite gym and game room

For more details visit ourCareerspage or ask your Talent Acquisition Specialist!

ROI Revolution is an equal opportunity employer and is committed to the fair and impartial treatment of all employees and applicants for employment without regard to gender age race religion color national origin physical or mental disability military/veteran status sexual orientation gender identity and expression genetic information marital status parental status pregnancy or any other status protected by law.