Sr. Manager, Product Management -

As the Senior Manager Product Management for you will be focused on continuously improving our global member and purchasing experience across our global Cricut websites. A major focus will be to grow revenue for our direct-to-consumer online channel through geographical expansion and revenue impacting features. You will partner with key internal teams including UX Engineering Merchandising Creative and Marketing to design build and launch new ecommerce products and features that will meet both customer needs and business objectives. As a champion of customers you will be responsible for collaboratively building business cases with stakeholders for ecommerce enhancements and features evangelize the strategy and obtain buy-in from key stakeholders across the organization including executive leadership. You will measure and communicate results of the enhancements and features in production all while ensuring stakeholder alignment. Additionally you will partner with engineering to write detailed requirements and acceptance criteria to ensure scope and value are clearly defined to meet our objectives.

Key Experience:

• Leadership You are experienced in leading cross-functional teams. You teach mentor and inspire others.
• Customer Obsession - You start with customer needs and work backwards. You continuously use data to measure success and seek every opportunity to connect with customers and understand their needs.
• Communication - You are experienced in communicating in a way that inspires others and accomplishes buy-in. You communicate clearly and efficiently across all levels in the organization.
• Ownership You have experience owning direct to consumer platforms. You think strategically understanding tradeoffs between short-term and long-term results. You are the subject matter expert on your product responsible for understanding global market requirements customer needs and behaviors contractual and regulatory requirements and system or technical dependencies. You use data to tell the story of your products experience and success.
• Quality - You expect and deliver quality results to the customer. You seek out innovative solutions to complex challenges and arent afraid to take calculated risks to achieve greater results. You look for opportunities to go beyond expectations and truly delight the customer.

What Youll Do:

Ideation and Roadmapping:

• Collaborate with key stakeholders utilizing market research customer surveys and web analytics data to understand customer needs discovering competitive and functional gaps and identifying new opportunities to ultimately define a product roadmap
• Define business cases and drive organizational priority and alignment for the shop platform.
• Monitor and identify customer needs staying current on industry standards/trends and respond by adjusting user experience and product roadmaps

Measure and Reporting:

• Build an intimate knowledge of the customer business KPIs and technological capabilities to inform product decisions
• Measure ecommerce product performance and success through customer feedback loops site KPIs and report regularly on site and performance metrics.
• Analyze customer and product data turn customer insights into actionable initiatives determine strategy and manage risks

Teamwork Vision and Cross-functional Leadership:

• Define the product vision roadmap and collaborate with stakeholders to ensure alignment with Cricuts strategic goals
• Collaborate with UX and Engineering on feature enhancements to assure they understand the vision and can create the best product and user experience.
• Operate in a collaborative environment to ideate and conceive innovative features that generate high customer value drive scale and deliver against business goals
• Lead strategic meetings and communicate in a way that inspires others and accomplishes buy-in across all stakeholders.

Technical Expertise & Requirement Documentation:

• Produce high quality supporting artifacts (data process flows detailed requirements etc.) to guide the development team in the implementation and testing of features and enhancements.
• Manage 3rd Party Vendors that align with Cricut business needs. Make recommendations based on ROI of Revenue Margin or Engineering Expense.

Qualifications :

• Bachelors or advanced degree in IT Computer Science Engineering Business or related field or equivalent work experience
• 3-5 years in a product management role responsible for direct to consumer and digital software solutions and driving end-to-end product requirements.
• Strong understanding of E-Commerce customer journey technologies and related business requirements. Salesforce Commerce Cloud Experience is a huge plus.
• Strong understanding of 3rd party services and solutions related to ecommerce (Payment Martech Analytics CMS etc.)
• Adept at ruthless prioritization in the face of competing priorities
• Demonstrated ability to translate customer needs into business and product requirements.

Additional Information :

Weve got you covered
At Cricut we take care of our people. Youll also get exclusive employee discountsand best of all youll be surrounded by some of the most talented and creative individuals out there.

A Quick Note Before You Apply

Cricut is in a powerful chapter of transformation. Were evolving fastrefining our strategy growing our teams and raising the bar across the board. This is an incredible opportunity for the right kind of personbut its not for everyone.

Were looking for A playerspeople who dont just meet expectations but consistently exceed them. If you thrive in dynamic environments and find joy in turning challenges into momentum keep reading.

Heres what makes someone a great fit for this role (and for this moment at Cricut):
You have a bias for urgency.
You dont wait for perfect clarity to take actionyou start learn and adjust. You believe that speed matters especially when paired with thoughtfulness. You ask: What can move forward today and push past inertia.

You set high standardsespecially for yourself.
Youre proud of your work and protective of your reputation. You take ownership deliver quality and dont cut corners. You hold yourself accountable without waiting to be asked.

You stay focused when things are moving fast.
You can identify what really matters and dont get distracted by noise. You prioritize well and manage your time wisely.

You collaborate like a pro.
You elevate the people around you communicate clearly and give thoughtful feedback. Youre low ego high outputand your team loves working with you.

One More Thing (Its a Big One):
This role is in-office at least 34 days per week.
We believe that real collaboration innovation and culture are built face-to-face. If youre energized by working alongside smart kind creative peopleand enjoy those unplanned hallway conversations that spark great ideasyoull love it here.

If youre looking for a fully remote role this likely isnt the right time or place. But if youre excited by challenge purpose and building something better wed love to hear from you.

Lets make something amazingtogether.

Relocation Statement:

• This position is eligible for relocation assistance.

What to Do Next: Please attach your resume cover letter and/or include links to your portfolio or other social presence. If you want to show your super powers in other ways include that information too. You can be sure that Cricut is an employer who values individuality equality and diversity so tell us what youre all about. If you are a Maker or a DIY enthusiast whether you think you are a good one or not we would love to hear about it when you send us your information.

Cricut is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. This position is contingent on successfully completing a Criminal Background Check upon hire. Cricut participates in E-Verify.

Remote Work :

No

Employment Type :

Full-time