Manager, Brand Activations
Manager, Brand Activations
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Job Description
The Brand Activations Manager supports the execution of brand activations and consumer-facing events that drive engagement and build brand awareness. This role is a team player who understands how successful events contribute to sales and marketing goals advance company initiatives and deliver premium memorable experiences.
Your Impact and Responsibilities:
- Manage the execution of brand activations and marketing events to meet objectives and goals
- Develop and present thoughtful activation proposals with clear opportunities and considerations
- Identify and negotiate with talent ensuring strong alignment with brand tone and goals
- Conduct research and outreach for venues vendors and talent as needed
- Create and distribute comprehensive activation plans to ensure seamless execution
- Own timelines logistics and vendor coordination for event planning and execution
- Manage event deliverables including gifting setup entertainment and on-site support
- Serve as a liaison with internal and external partners to keep projects on track and aligned with brand standards
- Monitor pop culture and industry trends identifying relevant integration opportunities
- Track budgets manage invoices and contribute to post-event recaps and reporting
Travel Requirements:
- Up to 50 - 75%
Qualifications :
- 3 - 5 years of experience in brand activations event marketing or hospitality for large-scale events (100 attendees)
- Bachelors degree in marketing or related field
- Detail-oriented organized and able to effectively prioritize and manage multiple projects
- Excellent written and verbal communication skills
- Flexible self-driven and solution-focused with a collaborative mindset
- Ability to navigate a fast-paced environment and engage with multiple stakeholders
Preferred Qualifications:
- Experience in campaign planning event strategy or project management
Additional Information :
All your information will be kept confidential according to EEO guidelines.
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It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
