The Digital Marketing & Content Specialist will lead the execution of creative marketing strategies across multiple mediums to include email and emerging digital platforms. This role requires a savvy content creator with strong storytelling instincts who can drive brand engagement and visibility. You will play a key role in launching our firms podcast and growing our YouTube channel using various media content (audio/video). Youll collaborate with the department teams to develop campaigns that not only inform but also inspire.
- Plan produce and publish engaging digital content across multiple platforms (social email blog video)
- Manage and grow our presence on Instagram Facebook LinkedIn YouTube and TikTok
- Collaborate with leadership to launch and manage a branded podcast including content planning guest coordination editing and promotion
- Develop creative content calendars to align with firm priorities and campaigns
- Create short-form and long-form video content tailored for different channels and audiences
- Monitor digital analytics and provide insight-driven recommendations for improvement
- Support paid ad efforts by producing optimized copy and creatives for Google and Meta platforms
- Stay ahead of social media trends best practices and legal marketing innovations
- Coordinate with third-party designers editors and vendors when needed
- Bachelors degree in Marketing Communications Digital Media or related field
- 2 years of experience in digital marketing and/or content creation for a business
- Strong portfolio showcasing your ability to create impactful content across digital platforms
- Proficiency with tools like Canva CapCut Adobe Creative Suite Google Analytics and Meta Business Suite
- Comfortable with video production/editing for long and short form content
- Excellent storytelling copywriting graphic design and content strategy skills
- Familiarity with podcast production and editing is a major plus
- Highly organized with the ability to manage multiple deadlines and priorities
Required Experience:
Unclear Seniority