drjobs Influencer Marketing Coordinator

Influencer Marketing Coordinator

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1 Vacancy
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Job Location drjobs

New York City, NY - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

ASOS is seeking a highly organized and creative Influencer Marketing Coordinator to join our team. This role will be instrumental in executing our influencer marketing strategy building and nurturing relationships with a diverse range of creators and supporting the team in delivering impactful campaigns or events that drive brand awareness engagement and sales. The ideal candidate is passionate about the digital landscape a self-starter and has a knack for spotting emerging trends and talent. 

The Details

  • Assist in the day-to-day management of influencer marketing campaigns from initial outreach to content delivery. 
  • Conduct research and identify new and emerging influencers content creators and brand partners who align with ASOSs brand values and target audience. 
  • Support the creation and management of influencer outreach lists and communication logs. 
  • Coordinate the end-to-end process for influencer collaborations including gifting product seeding and content briefs. 
  • Monitor and approve influencer content to ensure it meets campaign guidelines and brand standards. 
  • Track and report on campaign performance analyzing key metrics such as reach engagement and conversions to provide insights for future initiatives. 
  • Assist in the planning and execution of influencer events including pop-ups dinners brand trips etc.  
  • Help manage and track budgets for all influencer and gifting activities 
  • Maintain a clear understanding of current social media trends platform updates and best practices in the influencer space. 
  • Collaborate cross-functionally with internal teams (e.g. Marketing PR and E-commerce) to ensure cohesive campaign execution. 

We believe being together in person helps us move faster connect more deeply and achieve more as a team. Thats why our approach to working together includes spending at least 3 days a week in the office. Its a rhythm that speeds up decision-making helps ASOSers learn from each other more quickly and builds the kind of culture where people can grow create and succeed.


Qualifications :

About You

  • Proven experience in influencer marketing public relations or a related field preferably within fashion or retail. 
  • Strong organizational skills and the ability to manage multiple projects and deadlines simultaneously. 
  • Excellent written and verbal communication skills. 
  • Proficiency with social media platforms (Instagram TikTok YouTube etc.) and influencer marketing tools. 
  • A data-driven mindset with the ability to analyze and interpret campaign metrics. 
  • A passion for the fashion industry and a keen eye for trends.


Additional Information :

BeneFITS

  • Employee discount (hello ASOS discount!)
  • An extra annual leave celebration day for a special moment
  • Discretionary bonus scheme
  • Private medical care scheme

Why take our word for it Search #InsideASOS on our socials to see what life at ASOS is like.


Remote Work :

No


Employment Type :

Full-time

Employment Type

Full-time

Company Industry

About Company

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