Customer Planning Manager
Customer Planning Manager
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Job Description
Overview
Permanent
From 45000 Pension PMI ShareSave 6.6 weeks holiday Hybrid Working
Southampton Store Support Office
We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores our people and our whole business with everything it takes to help our millions of customers create a home theyll love. Join us as a Customer Planning Manager and youll be a big part of this.
Role Purpose:The Customer Planning Manager is a strategic and delivery role with business ownership for delivering marketing campaigns and any strategic projects and product launches that fall within them as well as supporting the Annual Plans for TradePoint. Working with stakeholders across the business and externally to lead and facilitate the execution of the plans and deliver the B&Q and TP Customer objectives (Brand preference Consideration and Loyalty) all helping to drive the overall B&Q and TradePoint Business objectives.
Whats the job
Key Accountabilities / Responsibilities:
- Ownership and responsible for the planning and delivery of campaigns including Trading. From strategy and insight development writing the brief working cross-functionally across the business to deliver a world-class integrated campaign plan and conducting a business review at the end.
- Works with commercial insights propositions and channels to develop briefs artwork and launch plans.
- Works collaboratively with the integrated communications team to ensure the campaign idea and creative is channel agnostic meets the brief and holds the tension if it does not.
- Holds the marketing channels to account to liaise directly with the category teams for accurate sign-off of campaign creative.
- Works cross-functionally to ensure the right products are selected for marketing activity.
- Manages the CPA project timeline for each campaign liaising with each channel to ensure it is delivered.
- Manages changes to the trading plan and updates all marketing channels of any changes by campaign.
- Presents insights briefs ideas and plans to senior stakeholders for approvals.
- Manages the review process of the campaigns they are accountable for and uses learnings to develop the future briefs.
- Leads individual ad hoc strategic projects uses the data to build a strategy and plan and delivers this cross-functionally across the business.
What we need:
Required Experience & Skills:
- Significant experience working in marketing.
- Experience delivering large scale 360 marketing campaigns with a good understanding of key marketing channels.
- Strong strategic skills with good examples of building brands and launching new products / propositions.
- Ability to synthesize information from multiple sources into a single compelling story.
- Excellent written and verbal communication skills.
- Highly personable with an ability to build strong business relationships collaborate and build rapport and trust with stakeholders.
- Relentless internal and external customer focus.
- Leading high performing cross-functional teams to achieve goals.
- You take the lead make recommendations and ensure decisions are made swiftly.
- Ability to manage projects to deadline strong planning and prioritisation skills.
- Excellent creative problem solving and decision-making skills.
- Ability to challenge and push back in a non-confrontational way to get the best decision for the business.
- Flexibility and capability to multi-task juggling multiple projects.
- Retail Marketing experience desirable but not essential.
Whats in it for me
As part of a great team youll be valued for who you are.Were committed to making B&Q more diverse and representative of the communities we serve where everyone can feel they belong and have equal opportunities. You will have access to a range of networks that represent our colleagues and allies and help us to continue to put diversity and inclusion at the heart of our business.
We also recognise that wellness means different things to different people and we want to help colleagues be at their best and feel well by offering a range of benefits to help you. As well as a competitive salary our benefits package includes an award-winning pension scheme bonus ShareSave options 6.6 weeks holiday payroll giving an Employee Assistance Programme shopping discounts colleague wellbeing benefits and lots more!
So we can support you during the application or interview process please contact for any recruitment adjustments.
Required Experience:
Manager
Employment Type
Unclear
