Director of Social Media
Director of Social Media
Posted on :
24-07-2025
Employer Active
1 Vacancy
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Job Description
About nuuds:
nuuds is a fast-growing digitally native womens fashion brand redefining comfort and confidence through elevated everyday essentials. Our mission is to create stylish high-quality wardrobe staples that empower women to feel like themselves bold beautiful and comfortable without compromising on fit or function.
Position Overview:
Were looking for a strategic creative and experienced Director of Social Media to lead nuuds social presence across platforms. This role will own the full social media ecosystem from high-level strategy to day-to-day execution and will be instrumental in driving brand awareness community engagement and revenue growth. You will build and manage a talented in-house team and collaborate closely with Creative Marketing and Product to bring our brand to life online.
Key Responsibilities
- Develop and execute a comprehensive brand-aligned social media strategy across all key platforms
- Lead and mentor the social media team; provide strategic direction coaching and performance feedback.
- Translate brand objectives into data-driven social campaigns that grow community drive engagement and increase conversions.
- Oversee end-to-end content production from ideation and planning through creation copywriting publishing and optimization.
- Ensure consistent brand voice visual identity and storytelling across channels.
- Collaborate cross-functionally with Photography and Video teams to develop content tailored to each platform.
- Own the monthly and quarterly social media calendar aligning content with product launches marketing initiatives seasonal moments and cultural trends.
- Launch and manage multi-channel social campaigns influencer activations and product teasers.
- Monitor performance metrics and platform analytics to inform strategy and drive continuous improvement.
- Identify trends risks and growth opportunities based on KPIs such as engagement follower growth CTR and ROI.
Qualifications
- 7 years of experience in social media marketing with a proven track record in leading social strategies for consumer brands.
- Deep hands-on knowledge of all major social platforms with the ability to adapt to emerging channels and trends.
- Experience managing and mentoring social media teams.
- Strong copywriting skills with a flair for storytelling caption writing and brand voice.
- Proven ability to craft engaging content and lead creative direction with an eye for visual detail.
- Comfortable working in a fast-paced data-informed test-and-learn environment.
- Experience in fashion lifestyle beauty or DTC e-commerce strongly preferred.
- Bonus: Familiarity with social media tools such as Later Sprout Dash Hudson or similar.
Why Join nuuds
- Work at the intersection of fashion and innovation.
- Be part of a values-driven people-first company with an energized mission-led team.
- Contribute to shaping an iconic brand still in its early growth phase.
Required Experience:
Director
Employment Type
Full Time
Department / Functional Area
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