Vice President of Product, Growth & Monetization
Vice President of Product, Growth & Monetization
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1 Vacancy
Job Description
SurveyMonkey is the worlds most popular platform for surveys and forms built for businessloved by users. We combine powerful capabilities with intuitive design effectively serving every use case from customer experience to employee engagement market research to payment and registration forms. With built-in research expertise and AI-powered technology its like having a team of expert researchers at your fingertips.
Trusted by millionsfrom startups to Fortune 500 companiesSurveyMonkey helps teams gather insights and information that inspire better decisions create experiences people love and drive business growth. Discover how at .
What were looking for
Were looking for a hands-on data-driven VP of Product Growth & Monetization to lead our efforts across acquisition onboarding and conversionfrom free to paid. This role is critical to accelerating our product-led growth motion by leveraging embedded product experiences to drive self-serve acquisition and expanding usage through innovative feature discovery.
Youll report to the Chief Product Officer and lead a high-impact team focused on growth and monetization with direct responsibility for improving free-to-paid conversion optimizing pricing & packaging and increasing lifetime value. Youll partner closely with Product Engineering UX Marketing and Data Science to run experiments ship impactful improvements and align product investments with revenue goals.
What youll be working on
- Own and drive the end-to-end strategy for acquisition onboarding and conversion ensuring a seamless journey from prospect to paying customer.
- Build seamless and scalable user flows for sign-up upgrade billing and account management
- Develop test and optimize pricing packaging and monetization strategies to maximize revenue and customer value.
- Pricing and packaging strategy for all self-serve plans (Free Paid Tiers)
- Analyze data and user behavior to identify opportunities for growth and conversion improvement implementing solutions at scale.
- Stay hands-on with experimentation analytics and go-to-market initiatives to ensure rapid iteration and learning.
- Cross-functional leadership across Product Marketing Engineering and Data to align growth efforts with company goals
Wed love to hear from people with
- 12 years of Product Management experience including 5 years leading and developing high-performing teams at the manager and director level within SaaS organizations
- Deep understanding of PLG mechanics with a proven track record of moving key metrics (e.g. activation retention conversion) through product changes
- Demonstrated success in driving acquisition onboarding and conversion initiatives
- Expertise in pricing packaging and monetization strategies for SaaS products
- Strong analytical mindset and comfort with experimentation A/B testing and data tools
- Experience scaling product teams and defining org structures that enable autonomy alignment and fast iteration
- Demonstrated ability to operationalize continuous user insight generation and embed it into product decisions at scale
- Comfort balancing strategy and executionyoure just as energized by whiteboarding the future as you are digging into todays funnel data
- Excellent leadership communication and cross-functional collaboration skills
- Collaborative leadership style with a bias for action and outcomes
The base pay provided for this position ranges from $292000 / year - $343000 / year depending on the geographic market and assuming a full-time schedule. Actual base pay is based on a number of factors including market location job-related knowledge education or training skills and experience.
Bonuses and commissions may also be offered as part of the total compensation package in addition to a competitive benefits package including medical dental vision life and disability insurance; 401(k) retirement plan; flexible spending & health savings account; paid holidays; paid time off; employee assistance program; and other company benefits.
SurveyMonkey believes in-person collaboration is valuable for building relationships fostering community and enhancing our speed and execution in problem-solving and decision-making. As such you will be required to work from a SurveyMonkey office 1-2 days per week.
#LI - Hybrid
Why SurveyMonkey Were glad you asked
SurveyMonkey is a place where the curious come to grow. Were building an inclusive workplace where people of every background can excel no matter their time zone. At SurveyMonkey we weave employee feedback and our core values into everything we do to create forward-looking benefits policies employee programs and an award-winning culture including our annual holiday refresh our annual week of service learning and development opportunities like Curiosity Week and our C.H.O.I.C.E Fund.
Our commitment to an inclusive workplace
SurveyMonkey is an equal opportunity employer committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity innovation and the success of our business. We do not discriminate on the basis of race religion color national origin gender sexual orientation gender identity or expression age marital status veteran status disability status pregnancy parental status genetic information political affiliation or any other status protected by the laws or regulations in the locations where we operate. Accommodations are available for applicants with disabilities.
Required Experience:
Chief
Employment Type
Full-Time
