Job Description :
Social Media Management:
- Oversee and manage social media platforms for all company brands ensuring consistency and alignment with overall marketing objectives.
Content Strategy & Creation:
- Collaborate with the graphic design team to conceptualize and produce engaging content for digital platforms. This includes creating posts stories videos and other types of media that align with brand messaging and resonate with the target audience.
Campaign Strategy & Execution:
- Develop implement and monitor digital marketing campaigns focusing on brand growth customer engagement and lead generation. Regularly update strategies to reflect the latest trends tools and best practices in digital marketing.
Advertising:
- Design and execute paid ad campaigns across various platforms (Meta Ads Google Ads). Analyze campaign performance optimize ad spend and ensure a solid return on investment (ROI).
Trend Monitoring & Analysis:
- Stay up-to-date with the latest digital marketing trends tools and best practices. Provide recommendations to refine strategies and improve online presence. Conduct competitive research and track industry trends to keep the brand relevant in the digital space.