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About Gray Media:
Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia formally known as Gray Television Inc. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Grays additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.
Job Summary/Description:
KGNS is seeking an innovative Digital Content Coordinator to oversee our growing digital efforts leading the production and publication of content across all KGNS platforms.
The ideal candidate will play a key role in ensuring high-quality timely and engaging content is delivered to our diverse audience via digital platforms. The ideal candidate will have exceptional writing skills and strong communication abilities and thrive in a fast-paced deadline-driven newsroom.
Duties/Responsibilities include but are not limited to:
* Must be able to write and publish news weather and sports coverage on all station digital platforms.
* Strong skills in gathering user-generated content and the creation of enterprise material including but not limited to interactive data maps infographics special online streaming opportunities and CTV shows.
* Develop strategies for live and on-demand digital content to expand CTV and streaming efforts
* track engagement optimize video and story placement and increase overall digital consumption.
* Drive CTV adoption and engagement with news content by collaborating with news and marketing teams to create and promote exclusive CTV content on platforms like Roku Amazon Fire TV and Apple TV.
* Lead efforts to increase social referrals by developing engaging shareable content that drives users back to company-owned platforms.
* Monitor algorithm changes on platforms like Facebook Instagram and TikTok to adjust posting strategies accordingly.
* HTML Canva and Adobe Creative Suite experience are preferred as well as knowledge of ENPS.
* Collaborate with the digital team and other newsroom managers to strategize and implement engaging content plans including illustrating weekly successes and failures using digital analytics tools.
*Work closely with reporters producers and other newsroom members to identify breaking news stories trends and features that can be developed for digital distribution.
* Manage content flow prioritize stories and monitor all digital channels to ensure timely publication and coverage.
Qualifications/Requirements:
* Experience developing creating and executing content for broadcast digital and social is required
* Knowledge of SEO best practices and social media strategies.
* Previous experience with long-form storytelling and investigations
* BS/BA in Journalism/Communications or equivalent background
* Ability to identify evaluate and integrate emerging AI technologies
* Flexible work hours required must be willing and able to work a variety of shifts including but not limited to: mornings afternoons evenings late nights holidays weekends and possible overtime hours.
* Must hold a valid drivers license and be insurable
* Initiative and attention to detail are required
* Be able to write clearly and accurately; great grammar!
* Must be able to work well under sometimes intense pressure and tight deadlines
* Ability to maintain a positive work atmosphere by behaving in a manner that will work well with co-workers supervisors and viewers
* Ability to keep up with national and local news/weather is required
* The ability to enterprise local hard-news stories is required
* Computer knowledge including newsroom software Microsoft applications and Internet use
If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references
(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)
KGNS-TV/Gray Media is a drug-free company
Additional Info:
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or genetics. In addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.
Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.
Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
Required Experience:
IC
Full-Time