DescriptionJob Title: Student Worker - Athletics Social Media
Job Classification: Marketing and Communications Student
Department: Fan Engagement
Hiring Manager: Cody Soto
Contact:
Work Schedule: 8-10 hours/week; flexible working hours depending on event coverage
Desired Length of Employment: Fall 2025 and Spring 2026
Pay Rate: $8.00
Key Components:
- In a student employee capacity may perform or assist with functions around marketing trends communications outreach creative design and production (print and digital)
- Create video and photo content at live Baylor Athletics sporting events for publishing on @BaylorAthletics social platforms
- Edit content to match messaging and goal of social media content campaigns
- Write creative social media captions that coincide with their content
- Review analytics and data following content release to learn trends audience sentiment and brand storytelling
- Analyze others social media content for applicable trends and ideas for future content
- Learn alongside social media marketing and creative team members at events to see how campaigns are executed and curated in college athletics
- Attend regular team meetings and workshops to learn digital communication strategies that are effective in college athletics and Baylor University
- May assist with developing and implementing marketing or communication plans
- May write proofread and edit communications or marketing materials
- May create or design creative content and materials for digital or print consistent with University branding
- May maintain department website(s) or social media/digital platforms
- May perform video editing or video production
- May work with photo video and audio equipment
- May perform research and make recommendations around emerging marketing or social media trends
- May assist with projects or initatives supporting departmental goals
- May partner with external vendors for events print or photography
- May build and maintain relationships with campus partners and external vendors
- May track analyze and prepare reports on social media data and performance
- Perform all other duties as assigned to support Baylors mission
- Ability to comply with University policies
- Maintain regular and punctual attendance
Employer: Baylor University
Work Location: Simpson Athletics & Academic Center
Work Address: 1500 S. University Parks Dr.