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Standard Job Description
Senior Communications Officer
Organizational Setting and Work Relationships
In line with its Global Communications Strategy UNHCR requires skilled communications professionals to conceive and execute a range of activities that help us lead the narrative on forced displacement generate empathy and mobilize action. This body of work spans communications strategy and coordination news and media relations multimedia content production social media engagement Goodwill Ambassadors and other influencers public outreach and campaigns fundraising analytics and brand.
UNHCRs Senior Communications Officers need to cultivate a keen understanding of our target audience including an up-to-the-minute grasp of the methods and tone of voice that resonate deeply win trust and spark quality engagement. They must be vigilant about editorial and journalistic standards attentive to protection concerns and political sensitivities and focused on communicating successfully with key demographics. These audiences will vary by location language and platform among other factors as well as whether the aim is to inform advocate or raise funds.
Senior Communications Officers functions working relationships and skills specializations differ depending on language location grade and whether they sit within a country operation a regional bureau or the Global Communications Service. UNHCRs primary target audiences include public media and policymakers while our main partners and influencers include peers and private sector trusted figures and our own workforce. Some communicators will focus mainly on news and media relations for example while others will produce multimedia content manage social media accounts or lead advocacy campaigns. Forging partnerships with media outlets that reach target audiences is a central role for all Senior Communications Officers.
All Senior Communications Officers are expected to work strategically in support of UNHCRs operational and communications objectives for their geographic area of responsibility (AoR) as well as global priorities. Communications approaches should reflect our core values as an organization that is caring trustworthy proactive outcome-focused and responsive. This will reinforce UNHCRs role as the lead agency that protects refugees internally displaced and stateless people and mobilizes action to provide solutions.
All UNHCR staff members are accountable to perform their duties as reflected in their job description. They do so within their delegated authorities in line with the regulatory framework of UNHCR which includes the UN Charter UN Staff Regulations and Rules UNHCR Policies and Administrative Instructions as well as relevant accountability frameworks. In addition staff members are required to discharge their responsibilities in a manner consistent with the core functional cross-functional and managerial competencies and UNHCRs core values of professionalism integrity and respect for diversity.
Duties
- Develop and implement communications strategies for countries situations and special projects; identify thematic priorities and target audiences to meet UNHCRs global communications objectives.
- Monitor news and popular trends to insert UNHCRs messaging into ongoing conversations; identify key moments for proactive communications.
- Forge strategic partnerships with individuals and organizations who can help produce and promote UNHCR content activities and messaging as well as provide research insights to improve communications; promote the work of engaged businesses and civil society actors.
- Develop news-driven and authoritative content to lead the narrative on forced displacement and show UNHCRs impact (e.g. interviews press releases flagship reports speeches) create emotive storytelling to generate empathy (e.g. stories multimedia content) and mobilize action by signposting concrete steps people can take to help refugees (e.g. digital diplomacy action-driven campaigns fundraising).
- Ensure content created reaches maximum impact by developing strategies for distribution from the outset boosting the visibility of our content on relevant UNHCR channels and placing it on external channels.
- Closely monitor the implementation of communications projects and adjust accordingly. Benchmark the results of communications projects against set success indicators; build on communications successes.
Additional duties for news and media roles:
- Strategically lead UNHCRs media relations work for designated AoR and thematic issues working with international and national media acting as a UNHCR spokesperson for their respective areas doing interviews speaking on behalf of the Organization at press events handling media queries and providing comment. Maintaining close coordination with focal points in headquarters bureaux and country offices.
- Working in collaboration with Senior Management and assigned focal points lead development and implementation of communications strategies for the assigned AoR ensuring close alignment with UNHCRs Global Communications Strategy.
- Develop in-depth expertise on their assigned AoR and issues proposing and developing communications/advocacy initiatives plans and messaging securing internal consensus for these and overseeing rapid and timely implementation.
- Ensure UNHCRs leading share of voice in a variety of news and social media on all matters relating to refugees and others under the Organizations duty of care by proposing initiatives and using reactive opportunistic and proactive communications.
- Draft research prepare fact check sub-edit and secure clearances for media releases (including reports media briefing notes fact sheets statements and press releases) keeping in mind needs of media and public.
- Engage with media and public on social media in support of UNHCRs global advocacy objectives on behalf of refugees the internally displaced and stateless people.
- Ensure messaging and other communications guidance is regularly updated and shared in a timely manner with other communications staff and UNHCR managers and representatives.
- Provide expert communications advice to senior staff including on strategies and media relations tactics as needed. Propose communications initiatives secure internal support for them and once agreed see them to completion
- Undertake missions and field trips with media and other official visitors as well as short-notice missions to humanitarian emergencies and other situations as required and represent UNHCR at media and public events.
- Facilitate the production of multimedia content for the assigned AoR working with the Content Production Section within UNHCRs Global Communications Service as well as staff and freelance contributors.
- Seek opportunities for collaborative advocacy with partners while ensuring UNHCRs distinct positioning and brand visibility.
- Ensure that media contact lists are regularly updated and that effective distribution mechanisms are in place for time-dependent communications products including press releases and statements.
- Ensure highest standards of accuracy and editorial content in all external outputs. Offer editorial guidance and coordinate training activities for communications staff;
- Continually maintain and upgrade communications skills keeping abreast of emerging platforms and tools and systematically reviewing media impact results and other measurement tools for learning purposes.
Additional duties for news and media roles within the Global Communications Service
- Oversee coordination of communications work for their designated regions and thematic issues working closely with communications staff in bureaux and country offices and in collaboration with the senior communications officers/advisers in that region.
- Manage a wide network of relationships at all levels across bureaux divisions and offices (including the Executive Office) to ensure timely internal information sharing as a foundation for grounded communications and to build consensus around communications proposals.
- Maintain close involvement in communications recruitment and training needs for assigned regions keeping in mind UNHCRs goals of employing and retaining the worlds leading humanitarian communications expertise.
Additional duties for news and media roles within Country Offices
- Act as the primary interface on communications matters between their country office and the Global Communications Service.
- Supervise and oversee country communications team and manage related budgetary resources.
- Act as the lead for crisis communications work for countries in their region alerting the GCS/News & Media Sections crisis communications lead to risk issues and ensuring close coordination.
Additional duties for news and media roles within Regional Bureaux
- Serve as primary liaison and interface for advocacy and communications matters between the Bureau and the Global Communications Service. Establish for the Bureau global positioning and advocacy priorities and timelines for these in consultation with Senior Management and assigned focal point.
- Advocate within Bureau for a positive communications culture that takes into account the political and protection landscapes for country operations and UNHCRs global positioning needs.
- Supervise and oversee country and regional communications teams and manage related budgetary resources.
- Lead risk assessments and discussions with team(s) to proactively manage risks and seize opportunities impacting objectives. Ensure that risk management principles are integrated in decision-making both at strategic and operational levels. Allocate resources for planned treatments with resource requirements in Strategic Plans. Ensure that risks are managed to acceptable levels and escalate as needed. If a Risk Owner designate the Risk Focal Point and certify that the annual risk review is completed and ensure that the risk register is updated during the year as needed.
- Perform other related duties as required.
Minimum Qualifications
Years of Experience / Degree Level
For P4/NOD - 9 years relevant experience with Undergraduate degree; or 8 years relevant experience with Graduate degree; or 7 years relevant experience with Doctorate degree
Field(s) of Education
Journalism; International Relations; Political Science;
Communications; Public Information; Media;
Film / Video; or other relevant field.
Certificates and/or Licenses
Not specified.
Relevant Job Experience
Essential
Minimum 7 years of professional experience in journalism and/or communications mainly at international level.
Desirable
Depending on the specific role the following areas of experience may be essential or desirable: Experience developing and implementing communications strategies. Strong social media presence. Experience working on advocacy campaigns. Experience working with goodwill ambassadors and other high-profile influencers. Experience with brand management. Experience with measurement and evaluation especially providing analysis of media coverage social media engagement web traffic etc. Experience reporting writing editing for magazines newspapers and websites. Experience using digital asset management systems. Experience with digital analytics and performance reporting.
Functional Skills
Required skills will vary according to the precise nature of the role location etc. but may include:
CO-Drafting and Documentation
CO-International Media Contacts
CO-Strategic Communication
CO-Public Speaking
CO-Spokesperson skills
CO-Preparation of key messages/talking points/speeches
CO-Video production for digital platforms (including news organizations)
CO-Journalism (incl. print broadcast photography video layout & graphics)
CO-Editing
CO-Digital content production
(Functional Skills marked with an asterisk* are essential)
Language Requirements
For International Professional and Field Service jobs: Knowledge of English and UN working language of the duty station if not English.
For National Professional jobs: Knowledge of English and UN working language of the duty station if not English and local language.
For General Service jobs: Knowledge of English and/or UN working language of the duty station if not English.
All UNHCR workforce members must individually and collectively contribute towards a working environment where each person feels safe and empowered to perform their duties. This includes by demonstrating no tolerance for sexual exploitation and abuse harassment including sexual harassment sexism gender inequality discrimination and abuse of power.
As individuals and as managers all must be proactive in preventing and responding to inappropriate conduct support ongoing dialogue on these matters and speaking up and seeking guidance and support from relevant UNHCR resources when these issues arise.
This is a Standard Job Description for all UNHCR jobs with this job title and grade level. The Operational Context may contain additional essential and/or desirable qualifications relating to the specific operation and/or position. Any such requirements are incorporated by reference in this Job Description and will be considered for the screening shortlisting and selection of candidates.
Desired Candidate Profile
Required languages (expected Overall ability is at least B2 level):
Desired languages
Operational context
To view occupational safety and health considerations for this duty station please visit: of Position: Germany is an important partner to UNHCR as a large host country one of the most important humanitarian donors in displacement contexts including the second largest donor to UNHCR and a resettlement country. In this context communication and media relations to inform of UNHCRs work to support advocacy and to mobilize support in Germany are key to the protection of refugees and displaced persons and to the work of the organization. The Senior Communications Officer working with a small communications team will be in charge of developing and implementing UNHCRs national communications strategy in managing media relations including engagement with traditional media and managing social media as well as in producing content and visibility in support of the implementation of advocacy of mobilizing public and governmental support and actions in a fast paced and complex media landscape of Germany. The Senior Communications Officer will work under the supervision of the Representative and coordinate closely with protection and external relations colleagues as well as UNHCRs Global and Europe Communications team while being able to perform high-level tasks independently including but not limited to public speaking providing interviews drafting press-releases and statements producing videos and publications as well as developing social media campaigns and managing media accounts (like Twitter or Instagram) and the UNHCR Germany WebSite. The Senior Communications Officer will also be responsible for working closely with UNHCRs national partner in Germany UNO-Flchtlingshilfe e.V. to coordinate with the partners communications for private sector fundraising. The Senior Communications Officer has to work with television radio and news agencies newspapers and online media to promote and ensure the dissemination of UNHCR aims activities and principles. This requires excellent proficiency with the German language at a level of a native speaker experience in working with German media and the ability to stay abreast of technical developments. The Senior Communications Officer is directly supervised by the Representative both managerially and functionally and supervises an Assistant Communication Officer (NOA) and one Senior External Relations Associate (G-5). The incumbent works closely with the Senior External Relations Officer and the Senior Legal Officer. The incumbent closely liaises with DER in particular with the Global Communications Team as well as with the communications team of the Regional Bureau for Europe. Living and Working Conditions: The position is based in Berlin Germany. The incumbent may be required to travel occasionally on short notice. Living and working conditions in Germany are those of a highly developed country with reliable access to quality education healthcare public services and infrastructure. Berlin offers a multicultural environment with a high standard of living. The position requires residence in Berlin and cannot be performed remotely although some teleworking arrangements may be possible in consultation with the manager. Additional Qualifications Skills Education Certifications Work Experience Competencies UNHCR Salary Calculator Additional Information Functional clearance
Required Experience:
Senior IC
Full-Time