Senior Director, Marketing - Remote
Senior Director, Marketing - Remote
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1 Vacancy
Job Description
Reporting into the Chief Marketing Officer of Experian Marketing Services you will manage a high-performing team of marketers supporting Experians platforms data and identity products and services. You will lead core messaging and content creation oversee go-to-market and launch strategies and activities including all training and enablement. You will be a strategic partner for product sales and the wider marketing function. You will represent the voice of the market by understanding customer problems the competitive landscape and summarizing that into positioning product packaging and enablement activities.
You have a commanding understanding of marketing advertising and marketing technology landscapes with direct experience in product marketing partner channels strategy strategic development or strategic sales.
You will report to the Chief Marketing Officer. This is a remote position.
Youll have opportunity to:
- Own product and partner messaging that clearly communicates value to targeted market segments across multiple channels
- Lead the development and upkeep of content assets including pitch decks case studies product sheets videos and whitepapers
- Create cross-channel marketing strategies that drive pipeline growth and revenue
- Define packaging and commercialization strategies to simplify the customer buying experience
- Collaborate with sales product marketing and external partners to execute marketing programs efficiently
- Integrate customer competitive and industry insights into win/loss analysis and new product business cases
- Guide jargon-free messaging that makes complex topics simple and accessible
- Manage and mentor a team overseeing resource allocation and departmental priorities
Qualifications :
- 12 years in product marketing solutions marketing strategy or related field
- 8 years directly managing a team
- Experience in B2B marketing preferably in AdTech SaaS marketing services marketing analytics or marketing technology
- Experience working with technical or complex products as a trusted partner to both product and sales teams
- Experience scoping and implementing AI within marketing processes
- Experience navigating and driving success against goals
- Experience communicating at all levels of the organization and managing complex programs
- #LI-Remote
Additional Information :
Benefits/Perks:
- Great compensation package and bonus plan
- Core benefits including medical dental vision and matching 401K
- Flexible work environment ability to work remote hybrid or in-office
- Flexible time off including volunteer time off vacation sick and 12-paid holidays
- Explore all our exciting benefits here: uniqueness is that we celebrate yours. Experians culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI work/life balance development authenticity collaboration wellness reward & recognition volunteering... the list goes on. Experians people first approach is award-winning; Worlds Best Workplaces 2024 (Fortune Top 25) Great Place To Work in 24 countries and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.
Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above. Within this range individual pay is determined by work location and additional factors such as job-related skills experience and education. You will be also eligible for a variable pay opportunity.
Experian is proud to be an Equal Opportunity Employer for all groups protected under applicable federal state and local law including protected veterans and individuals with disabilities. Innovation is an important part of Experians DNA and practices and our inclusive workforce allows everyone to succeed and bring their whole self to work. If you have a disability or special need that requires accommodation please let us know at the earliest opportunity.
Remote Work :
Yes
Employment Type :
Full-time
Employment Type
Remote
Company Industry
Key Skills
- Digital Marketing
- B2B Sales
- Marketing
- Pardot
- Marketing Automation
- Customer Segmentation
- HubSpot
- Multichannel Marketing
- Market Research
- Affiliate Marketing
- Social Media Management
- Lead Generation
