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About GDC
The Game Developers Conference (GDC) is the worlds largest professional game industry event bringing together video game programmers/developers producers designers publishers investors and business leaders to shape the future of the industry.
Position Overview
You will play a crucial role in optimizing sponsorship & exhibit space new business opportunities for GDC by identifying qualifying and nurturing potential exhibitors sponsors and partners. You serve as the first point of contact in the sales process setting the foundation for long-term business relationships.
Key Responsibilities
Assess and qualify all incoming marketing generated leads including converting to qualified leads status in Salesforce
Organize competitive event exhibitor lists and initiate prospecting outreach and qualifying
Qualify leads through research and initial outreach with objective to set meetings for the Account Managers team as part of commencing the sales process
Create and maintain a robust pipeline of qualified prospects while monitoring progress and pipeline development
Provide sales support for proposals PowerPoint decks and account research for the Strategic Accounts Team
Conduct thorough research on target companies and decision-makers
Execute multi-channel outreach campaigns (email phone social media)
Maintain accurate records in CRM systems
Track and report on key performance metrics
Collaborate with marketing team on lead generation initiatives
Stay current with gaming industry trends and developments
Qualifications :
Bachelors degree in Business Marketing or related field
1-3 years of sales development or related experience
Strong understanding of sales development and sequencing processes
Excellent written and verbal communication skills
Proficiency in CRM systems and sales tools
Strong research and prospecting abilities
Goal-oriented mindset with proven track record of meeting targets
Basic understanding of the gaming industry
Desired Skills
Experience in events or conference industry
Knowledge of gaming industry ecosystem
Familiarity with LinkedIn Sales Navigator and other prospecting tools
Experience with marketing automation platforms
Multi-language capabilities
Understanding of B2B sales processes
The salary range for this position is $55000 - $65000 depending on experience.
This posting will automatically expire on July 21 2025
Additional Information :
We work hard to make sure Life at Informa is rewarding supportive and enjoyable for everyone. Heres some of what you can expect when you join us. But dont just take our word for it see what our colleagues have to say at
Our benefits include:
Were not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up join in and help make things happen. If it sounds like a match and you have most although not all of the skills and experience listed we welcome your application.
At Informa youll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses including all of those protected by law. Ask us or see our website for full information.
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Remote Work :
No
Employment Type :
Full-time
Full-time