Head of Market & Competitor Insight (Maternity Cover)

At Entain were changing the game in sports betting and interactive entertainment and were doing it with people-first thinking bold ideas and smart innovation to power our fantastic portfolio of UK&I brands including Ladbrokes Coral Gala Foxy and Party. As part of that story our Consumer and Market Insight (CMI) team is helping to reinvent how we understand and serve consumers and customers to drive meaningful acquisition and retention.

Were looking for a Head of Market & Competitor Insight for a 6-9 month maternity cover.

Youll be part of the Consumer & Market Insight (CMI) leadership team reporting into the Consumer & Market Insight Director and working alongside the Head of Consumer Insight and Head of Brand Insight. Youll play a pivotal role in driving UK&Is success by leveraging research data and analytics to gain deep insights into market and competitor trends and how these will impact future consumer behaviours and preferences.

Youll be working closely with and influencing some of the most senior stakeholders at Entain synthesising insight from multiple sources to create and align on a single version of the truth. Youll set high performance standards for your team ensuring we are always improving how we work and what we deliver.

Key Responsibilities

Market Insight

• Monitor UK&I macroeconomic trends industry developments and market activities to predict changes in consumer behaviour.
• Lead and own market forecast/share models and insight (macroeconomics industry technology regulatory trends etc.) across all UK&I product verticals and brands.
• Deliver in-depth narratives of the drivers and inhibitors of market performance to influence commercial marketing and product strategies to drive volume and value growth.

Competitor Insight

• Lead and own competitor insight (strategy financial performance propositions regulatory implementation M&A etc.) across all UK&I product verticals and brands.
• Use competitor insight to influence commercial marketing and product strategies to drive volume and value growth.

Insight Sources Management

• Build and own relationships with key industry analyst partners.
• Manage insight sources and subscriptions to maximise value and cost efficiency vs. budget.
• Explore innovative insight and data sources to further enhance our understanding of the market competitors and consumers.

Team Leadership

• Lead a high-performing Market & Competitor Insight team providing guidance coaching mentorship and professional development opportunities whilst embracing change.
• Foster a consumer-centric and insight-driven culture within the organization.

Qualifications :

Essential:

• Bachelors degree in Business Finance STEM or a related field. Masters degree preferred.
• Proven leadership experience in a client-side Consumer & Market Insight or Strategy function at a multinational FTSE (or equivalent) organisation with omnichannel revenue streams.
• Technical expertise of market research methodologies e.g. qualitative and quantitative research and the use of them in strategic and commercial projects.
• Excellent analytical skills and proficiency in visualisation and data analysis techniques and tools e.g. Excel Power BI etc.
• Excellent storytelling data visualisation and PowerPoint skills with the ability to create succinct and impactful narratives that drive action.
• Excellent communication and presentation skills with the ability to influence and convey complex insights in a clear and actionable manner to C-suite executives.

Desired:

• Proven experience in a similar role within the gambling industry or with top international consulting/analyst firms (Big Four Gartner IDC GlobalData etc.).
• Familiarity with regulatory requirements of the UK&I gambling industry.

Additional Information :

Hybrid working is in our DNA so youll be based in our recently refurbished One Stratford Place office in London where youll spend at least 2 days per week with the team. Were an international organisation so some overseas travel may be required.

At Entain we live by our values:

Do Whats Right

• We always put our customers first leading in player protection to prevent potential harm.
• We work in an environment where everyone can be themselves without ego acting with integrity.
• We keep ourselves honest and we arent afraid to speak out if something feels wrong.

Keep It Simple

• We make it easy for our customers focusing on them and solving for their needs. 
• Were clear on our goals and whos accountable for what so we all know what success looks like.
• We remove complexity wherever we find it because we all perform better that way.

Go Beyond

• Were always curious always improving learning from success and setbacks to push forward.
• We have big ambitions we surround ourselves with the best and we put in the effort needed to deliver.
• We embrace change because thats when progress happens.

Win Together

• We all have the same vision and purpose so we break down silos and share ideas.
• We never forget were on the same side so we always treat everyone the way wed want to be treated.
• We find inspiration in and celebrate the successes of our teammates because when they win we win.

At Entain we do whats right. Its one of our core values and thats why were taking the lead when it comes to creating a diverse equitable and inclusive future - for our people and the wider global sports betting and gaming sector. However you identify our ambition is to ensure our people across the globe feel valued respected and their individuality celebrated. 

We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate ensuring ethical and compliant hiring practices globally.

Remote Work :

No

Employment Type :

Full-time