CBS - BMC - Brand And Marketing - Marketing Management - Marketing Manager - Supervising Associate
CBS - BMC - Brand And Marketing - Marketing Management - Marketing Manager - Supervising Associate
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Job Description
At EY youll have the chance to build a career as unique as you are with the global scale support inclusive culture and technology to become the best version of you. And were counting on your unique voice and perspective to help EY become even better too. Join us and build an exceptional experience for yourself and a better working world for all.
Marketing Manager
The opportunity
As the Campaign Manager you will orchestrate end-to-end execution of multi-channel marketing initiatives collaborating closely with BMC program leaders and managers. By leveraging your proven expertise in campaign management and Brand & Marketing you will craft and execute strategic campaign plans oversee budgets and timelines and analyze performance metrics. Your role will also involve nurturing relationships with internal and external stakeholders ensuring all campaigns align with our rigorous quality and effectiveness standards.
As a Campaign Manager you will be hands-on in campaign execution. From devising timelines and managing budgets to handling various campaign channels such as social media digital events and print you will oversee the entire process. Analyzing campaign performance and deriving insights will also be a key responsibility.
Your key responsibilities
- Campaign Management: Devise execute and optimize multi-channel marketing campaigns across diverse platforms aligning each initiative with business objectives and leveraging EYs business insights. Methodically track and manage campaign budgets to ensure efficient resource allocation promptly addressing any deviations from the plan.
- Stakeholder Collaboration: Forge strong partnerships with Global Delivery Services external vendors and other stakeholders fostering an environment of collaboration to achieve campaign objectives.
- Performance Analysis: Employ analytical tools (e.g. Google Analytics Sprinklr Adobe Analytics) to fine-tune campaigns and identify enhancement opportunities. Produce comprehensive performance reports for executive-level stakeholders.
- Program Support: Provide essential administrative support to the BMC team including calendar management meeting scheduling and presentation preparation. Conceptualize organize and execute hybrid events such as webinars podcasts and roundtables targeting and engaging the most pertinent buyer segments.
Skills and attributes for success
- Campaign Management: Proven ability to oversee multi-channel marketing campaigns from concept to completion aligning with business goals.
- Organization and Prioritization: Strong organizational skills for multitasking with precision.
- Business Acumen: In-depth understanding of our companys landscape and strategic priorities.
- Communication: Exceptional written and oral communication skills conveying complex ideas effectively.
- Analytical and Critical Thinking: Proficiency in analytical thinking and creative problem-solving.
- Networking Teamwork and Stakeholder Management: Skilled in building relationships with internal and external stakeholders.
- Data Analytics and Visualization: Experience with tools like Tableau Adobe Analytics and Google Analytics.
- Email Marketing and Social Media Management: Familiarity with email marketing tools Google AdWords social media platforms (e.g. Sprinklr Hootsuite).
- Creative Problem Solving: Ability to innovate solutions bridging BMC expectations and GDS capabilities.
- Stakeholder Feedback: Skill in collecting and applying stakeholder feedback for campaign enhancements.
- Team Leadership: A motivational team player adaptable during peak periods.
To qualify for the role you must have
- Education: Bachelors degree in business administration marketing or a related field is required. An MBA or MS in Marketing is preferred.
- Experience: Over 4 years of end-to-end campaign management experience and more than 9 years in B2B marketing preferably within professional services or similar sectors. Proven expertise in managing global-level processes and projects.
Ideally youll also have
- Prior experience in B2B Brand & Marketing settings.
- Track record of event execution B2B brand exposure and project management.
- Familiarity with digital marketing analytics and bridging expectations with capabilities.
Technologies and Tools
- Microsoft Office Suite (Excel PowerPoint)
- Adobe web platforms
- Analytics tools
- Email marketing tools
- Google AdWords
- Data visualization tools
What we look for
- Creative problem solving
- Organization and prioritization
- Business Acumen
- Analytical and critical thinking
- Exceptional written and oral communication skills
What we offer
EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations Argentina China India the Philippines Poland and the UK and with teams from all EY service lines geographies and sectors playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. Well introduce you to an ever-expanding ecosystem of people learning skills and insights that will stay with you throughout your career.
- Continuous learning: Youll develop the mindset and skills to navigate whatever comes next.
- Success as defined by you: Well provide the tools and flexibility so you can make a meaningful impact your way.
- Transformative leadership: Well give you the insights coaching and confidence to be the leader the world needs.
- Diverse and inclusive culture: Youll be embraced for who you are and empowered to use your voice to help others find theirs.
EY Building a better working world
EY exists to build a better working world helping to create long-term value for clients people and society and build trust in the capital markets.
Enabled by data and technology diverse EY teams in over 150 countries provide trust through assurance and help clients grow transform and operate.
Working across assurance consulting law strategy tax and transactions EY teams ask better questions to find new answers for the complex issues facing our world today.
Required Experience:
Manager
Employment Type
Full Time
