Digital Marketing Manager
Digital Marketing Manager
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Our client supported by our HR consulting services is seeking an enthusiastic and experienced Digital Marketing Manager to join their dynamic team. Your primary role will involve leading strategic digital marketing initiatives launching new products across various markets and managing diverse marketing activities to achieve business goals.
Objectives of the Role
- Project Management: Lead and oversee end-to-end digital marketing projects ensuring timely completion within scope and budget.
- Direct-to-Consumer (DTC) Launches: Strategically plan and execute new product launches creating robust go-to-market strategies to enhance online visibility and market presence.
- Cross-functional Collaboration: Coordinate closely with internal departments including product sales and external partners to align digital marketing activities with broader business objectives.
- Performance Analysis: Develop monitor and report digital marketing KPIs providing insightful analytics and actionable recommendations to senior management.
Key Responsibilities
- Conduct comprehensive market research to identify industry trends competitor activities and consumer preferences.
- Measure and evaluate the effectiveness of digital marketing campaigns against predefined KPIs and ROI.
- Manage and coordinate digital marketing projects ensuring efficient resource allocation to meet deadlines and budget targets.
- Clearly define project objectives assign tasks promote effective communication among team members and maintain high-quality outcomes.
- Oversee digital marketing campaigns including SEO/SEM email marketing social media strategies and display advertising.
- Develop strategies aimed at boosting digital engagement and enhancing customer interactions.
- Plan and execute marketing events such as product launches and trade shows managing logistics budgeting vendor relationships and post-event assessments.
- Collaborate effectively with sales design content teams and third-party agencies to produce compelling marketing materials and optimise campaign performance.
- Actively engage customers to foster brand loyalty and develop lasting relationships.
About You
- Bachelors degree in Marketing Business Communications or a related field.
- 2-3 years of proven experience in digital marketing ideally within eCommerce or DTC sectors.
- Strong understanding of current digital marketing strategies and best practices.
- Extensive experience with SEO PPC Google Analytics CRM platforms and online marketplaces.
- Proficiency in marketing software (e.g. HubSpot Mailchimp) and familiarity with design tools (e.g. Adobe Creative Suite) will be advantageous.
- Excellent communication skills meticulous attention to detail and a proactive approach to managing projects.
Employment Type
Full Time
