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Dana Full-Time Social Media and Event Coordinators manage multiple social media handles of key unit(s) for the company. These often include but are not limited to: Instagram Facebook Tik Tok & Snapchat for multiple units and often different verticals (Retail vs Higher Ed)
In addition to social media and marketing duties this role plays a key part in supporting onsite catering operations and event execution. The successful candidate must be comfortable overseeing and assisting with catering set-ups working closely with culinary teams and ensuring that events are executed smoothly and professionally. A strong sense of organization customer service and hands-on involvement in hospitality-focused experiences is essential.
Coordinators have a strong skill set in content creation and can juggle creating content for multiple units at the same time. These include the ability to edit high-quality audio and video using a combination of hardware and software. They also bring other peripheral skill sets such as the ability to manage and build E-Commerce environments use multiple forms of editing software to create cutting-edge content and other cloud-based platforms to aggregate feedback.
Coordinators are expected to understand standard Social Media KPIs and Metrics and send weekly reports to Danas National Lead on Social Media and Engagement. They are also expected to be able to account for these metrics provide context around them and grow them over time.
Alongside content creation this role provides general marketing support which includes engaging with customers and collecting feedback for operational improvements. This includes tabling polling sampling events support and other activities that drive customer participation and reinforce the Dana brand. Specialists are also capable designers that can create marketing collateral such as loyalty cards posters and signage when needed.
Job Duties:
Social Media Management & Content Creation
Manage and grow multiple social media handles (e.g. Instagram Facebook TikTok Snapchat) across various units and verticals (Retail and Higher Ed).
Create engaging high-quality content including graphics photos videos and reels for multiple platforms.
Edit video and audio content using professional software (e.g. Adobe Creative Suite CapCut Canva etc.).
Maintain a consistent brand voice and visual identity across all platforms.
Schedule and publish content using social media management tools.
Analytics & Reporting
Track and analyze social media metrics and KPIs on a weekly basis.
Prepare and submit regular performance reports to Danas National Lead of Social Media & Engagement.
Provide insights context and growth strategies based on analytics.
E-Commerce & Digital Marketing Support
Support and manage unit-level E-Commerce platforms including product uploads descriptions and promotions.
Collaborate with teams to launch and market digital campaigns.
Event Coordination & Onsite Catering Support
Assist with planning coordinating and executing onsite catering events.
Oversee catering setup and takedown while ensuring presentation standards are met.
Liaise with culinary teams to ensure smooth event operations and client satisfaction.
Represent Dana in a professional and hospitable manner during all events.
Customer Engagement & Feedback
Conduct tabling polling and sampling initiatives to interact with customers and gather feedback.
Build strong relationships with students staff and customers to boost engagement.
Communicate feedback to internal teams to support continuous improvement.
Marketing & Design
Design marketing collateral including posters flyers signage and digital graphics.
Promote initiatives specials and campaigns through effective visual materials.
Qualifications :
Demonstrated experience managing multiple social media accounts (Instagram Facebook TikTok Snapchat) for diverse units or business verticals (e.g. Retail and Higher Education).
Strong background in content creation including photo video and audio capture and editing with the ability to produce high-quality engaging material using both mobile devices and professional software.
Proficiency with editing tools such as Adobe Creative Suite Canva CapCut or similar platforms to create impactful and visually compelling content.
Competent in creating marketing collateral such as posters signage digital displays loyalty cards and branded materials that align with Danas visual identity and standards.
Experience in building and managing E-Commerce platforms particularly for food service or hospitality-related environments.
Ability to interpret and act on social media performance metrics (e.g. Impressions Reach Engagement Follower Growth) and generate regular performance reports with strategic recommendations for improvement.
Highly organized and capable of managing multiple content streams deadlines and unit needs simultaneously while maintaining consistent brand messaging.
Confident and personable communicator with strong customer service skills and the ability to actively engage with customers during tabling sampling polling and event support activities.
Comfortable supporting and overseeing catering set-ups and event execution including coordination with culinary teams and ensuring professional presentation and service.
Hands-on hospitality-focused approach with an eye for detail and the ability to troubleshoot and adapt quickly during live events and activations.
Self-starter with a proactive attitude creative flair and strong time management skills in fast-paced multitasking environments.
Additional Information :
WHATS IN IT FOR YOU
Dexterra Group is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race color religion sex sexual orientation gender identity national origin age disability protected veterans status Indigenous status or any other legally protected factors. Disability-related accommodations during the hiring selection process are available upon request.
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Remote Work :
No
Employment Type :
Full-time
Full-time