Develop and implement comprehensive e-marketing strategies across social media email marketing Google Ads and other digital channels.
Develop and execute end-to-end marketing campaigns (branding & digital)
Stay updated on market trends especially within the Saudi events and entertainment sector
Manage and grow Mix Events online presence including Instagram LinkedIn Twitter/X YouTube and TikTok.
Plan create and publish engaging and relevant content (written visual and video) tailored to each platform.
Coordinate digital campaigns to support the marketing and ticketing of public events.
Optimize website content and performance for SEO and user experience.
Monitor and analyze campaign performance through KPIs and analytics tools (e.g. Google Analytics Meta Business Suite HubSpot).
Collaborate with the creative and production teams to align marketing messages with event themes and brand guidelines.
Research industry trends and competitor activity to maintain a cutting-edge approach.
Prepare regular performance reports and recommend improvements.
Requirements
Bachelor s degree in Marketing Digital Media Communications or a related field.
5-7 years of experience in marketing in the events sector.
Ability to work independently and take ownership of full campaign cycles
Proficient in digital marketing tools (e.g. Meta Ads Manager Google Ads Canva etc.).
Strong copywriting and content creation skills in both English and Arabic.
Knowledge of SEO/SEM performance marketing and analytics.
Excellent project management and organizational skills.
Creative thinker with strong visual storytelling abilities.
Familiarity with the Saudi market