Product Marketing Manager, Omdia - 12 Month FTC

Omdia is a global analyst and advisory leader that supports technology vendors and solution providers to accelerate their growth from concept and product development to market readiness strategies and sales effectiveness. Omdia is at an exciting turning point. With  Product Marketing being built out as a new function within the marketing team this is a rare opportunity to help shape and define how we position and communicate the value of our analysis and research services.

Were looking for a strategic and creative Product Marketing Manager (maternity cover contract) who can bring fresh ideas develop strong storytelling and have an eye for great design to how we market our analyst-led portfolio. Youll support the Consumer Enterprise Integrated Tech and Telco segments as needed

Shaping Omdias story & Product Marketing function

• Develop clear compelling messaging and positioning propositions that communicate the unique value of Omdias services.
• Collaborate with Product Managers Sales Sales Enablement and Analysts to ensure services are positioned effectively for different audiences.
• Bring fresh thinking to how we differentiate ourselves in the market analyzing competitors and customer needs to refine our positioning.
• Contribute to the success of Omdias brand ensuring consistency across product marketing assets.

Creating engaging visual and impactful Marketing materials

• Turn complex research into engaging visually compelling sales collateralfrom sales decks and one-pagers to product landing pages and other digital assets.
• Use tools like PowerPoint and work with our graphic designer to experiment to create professional polished materials.
• Work closely with the Marketing Ops and Products Ops teams to refine how our services are presented online and boost discoverability.
• Support Sales Enablement ensuring they have the templates and messaging to communicate Omdias value effectively.

Driving innovation & improving how we work

• Challenge the status quoidentify ways to improve how we create manage and distribute product marketing content.
• Bring ideas and innovation to how we present insights ensuring our collateral stands out in a crowded market of analyst houses and consulting firms.
• Work across teams to create processes that make product marketing more efficient and impactful.
• Use AI tools including Omdias in-house platform Elysia to innovate how we create content streamline processes and enhance messaging efficiency.
• Track and measure the success of marketing efforts making data-driven recommendations for improvement.

Qualifications :

• Experience in B2B product marketing content marketing or demand generation ideally in technology telecom or research.
• A creative mindset with hands-on experience using PowerPoint Canva or similar tools to create high-quality marketing assets.
• Ability to take complex concepts and turn them into clear engaging messaging.
• Experience working with different teams at different levels of seniority with an ability to bring people together around shared goals.
• A growth mindset comfortable building a function as much as delivering on immediate needs.
• A proactive problem-solving attitudecomfortable in a fast-paced evolving environment where resourcefulness is key.
• Ability to take ownership work independently taking the lead and own issues and within the roles remit.

This is more than just a Product Marketing Manager roleits a chance to shape and establish product marketing within Omdia at a time of transformation. With the opportunity to build this function from the ground up youll have the chance to make a real impact.

If you thrive in a creative collaborative and fast-moving environment and want to be part of something new and exciting wed love to hear from you!

Additional Information :

TechTarget Inc. doing business as Informa TechTarget including its subsidiaries is an equal opportunity employer and complies with all applicable federal state and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees applicants or any other covered persons because of race color sex (including pregnancy) age national origin or ancestry ethnicity religion creed sexual orientation gender identity or expression status as a veteran and basis of disability or any other federal state or local protected class. This policy applies to all terms and conditions of employment including but not limited to hiring training promotion discipline compensation benefits and termination of employment. Informa TechTarget complies with the Americans with Disabilities Act (ADA) as amended by the ADA Amendments Act and all applicable federal state or local law.

Our benefits include: 

• Freedom & flexibility:colleagues rate us highly for the flexibility and trust they receive and we support a range of working patterns 
• Great community:a welcoming culture with in-person and online social events our fantastic Walk the World charity day and active diversity and inclusion networks 
• Broader impact: take up to four days per year to volunteer with charity match funding available too 
• Career opportunity:the opportunity to develop your career with bespoke training and learning mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When its time for the next step we encourage and support internal job moves 
• Time out:25 days annual leave rising to 27 days after two years plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year 
• A flexible range of personal benefits to choose from plus company funded private medical cover 
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares 
• Strong wellbeing support through EAP assistance mental health first aiders a healthy living subsidy access to health apps and more 
• Recognition for great work with global awards and kudos programmes 
• As an international company the chance to collaborate with teams around the world 

See how Informa handles your personal data when you apply for a jobhere. 

Remote Work :

No

Employment Type :

Contract